WWRW


WWRW is a radio station broadcasting a classic hits music format. Licensed to Mount Sterling, Kentucky, United States, the station serves the Lexington-Fayette metro area. The station is currently owned by iHeartMedia, Inc..
WWRW was the official Louisville Cardinals radio affiliate in the Lexington Metro area.
The Real 103.9 is the official Louisville Cardinals radio affiliate in the Lexington Metro area.

History

The station was assigned the call letters WMST-FM on July 18, 1979. On October 19, 2000, the station changed its call sign to WMKJ with an oldies format known as "Magic 105.5", playing music of the 1960s and 70s.
On May 7, 2010 105.5 rebranded as "Rewind 105.5" with 1970s and 1980s classic hits. This was not a major musical change for the station, but resulted in the station dropping most of the music of the 1960s, although some remains. The call letters were changed to WWRW. which used to be the call letters of a radio station licensed to Wisconsin Rapids, Wisconsin from 1968 to 1994.
On March 9, 2020, iHeart sold WWRW to Clarity Communications for $340,000.

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