Microsoft Dynamics CRM
Microsoft Dynamics CRM is a customer relationship management software package developed by Microsoft. The product focuses mainly on sales, marketing, and service sectors, but Microsoft has been marketing Dynamics CRM as a CRM platform and has been encouraging partners to use its once proprietary, now Open Source framework to customize it. It is part of the Microsoft Dynamics family of business applications.
Dynamics CRM is a server-client application, which, like Microsoft SharePoint, is primarily an IIS-based web application which also supports extensive web services interfaces. Clients access Dynamics CRM either by using a browser or by a thick client plug-in to Microsoft Outlook. Besides Internet Explorer, Chrome and Firefox browsers are fully supported since Microsoft Dynamics CRM 2011 Update Rollup 12.
The current version is Dynamics 365. The name and licensing changed with the update from Dynamics 2016. Microsoft Dynamics CRM currently has over 40,000 customers.
History
Microsoft Dynamics CRM first began in 2001 with the acquisition of iCommunicate, a web based CRM company with only 10 employees. With this collaboration, the development of a modern, web based CRM application began to form. In 2003 Microsoft CRM 1.0 was released offering basic contact management and email campaign functionality aimed at the small and medium business market.Microsoft CRM 1.0
Microsoft CRM 1.0 was released in January 2003, with name Microsoft Business Solutions Customer Relationship Management 1.0.But soon the name was changed to Microsoft CRM 1.0.
;Microsoft CRM 1.2
Microsoft Dynamics CRM 3.0
;Microsoft Dynamics CRM 4.0;Microsoft Dynamics CRM 2011
;Microsoft Dynamics CRM 2013
;Microsoft Dynamics CRM 2015
;Microsoft Dynamics CRM 2016
;Microsoft Dynamics 365
Microsoft Dynamics CRM 4.0.0
Versions
- Work-group Edition
- Professional Edition
- Enterprise Edition
- Service Provider Edition
Licensing
Microsoft Dynamics CRM offers two types of licenses: Server license and Client Access License. Each deployment should have at least one server license and one CAL. CAL is also known as a user license.There are two types of Client CAL:
- Named User CAL: This is tied with the user name i.e. the user can access MSCRM from any computer.
- Device CAL: This is tied with the Device. This model is useful in environments such as Call Centers.
New in Microsoft Dynamics CRM 4.0 are readonly licenses. Users that do not have to have write permissions can be assigned Read Only licenses. These licenses are cheaper because they do not allow any write operations on the records. If later a user should be able to perform a write operation, a step-up license can be bought to upgrade the Read-Only license to a Full Client Access License.
Full Use Licenses
Full Use Licenses are licenses where the client has read, write and update permissions.
External Connector Licenses
Whenever an application reads or writes data from/in Microsoft Dynamics CRM, an external connector license is required. External Connector licenses are only valid when bought for a Professional or Enterprise edition. It is not allowed to use them with a Workgroup Edition.
These also come in three forms:
- External Connector: Is a combination of the Limited External Connector and the Full Use Additive External Connector
- Limited External Connector: Provides Read Only functionality for the external application. This license can be upgraded to an 'External Connector License' when the Full Use Additive External Connector is bought.
- Full Use Additive External Connector: Provides the Write functionality to a "Limited External Connector" license.
- More powerful and easier to configure Reporting and BI
- More powerful data import tools, de-duplication capability now included
- Enhanced entity relationships – many to many, self-referential
- Improved programmability – enhanced Web Services, unified event model, plug-ins to replace callouts
- Light inquiry user license now available – potentially reducing the costs associated with rolling out across larger organizations
- Multi Tenancy – One server can host more than one business organization
- Multi Currency
- Multi Lingual
- Microsoft Office Communicator / Windows Live Messenger presence integration support
- cloud computing with Microsoft Online Services
Updates
Accelerators for Microsoft Dynamics CRM
In order to maximize the integration with other products and to enable basic templating, Microsoft released the Accelerators, a set of basic vertical solution templates that can be used to extend Microsoft Dynamics CRM in a few directions. These accelerators could be downloaded from the CodePlex website and adapted by the organization itself.This was eventually retired February 28, 2013.
Support and End of life
Mainstream Support for Microsoft Dynamics 4.0 ended on April 9th, 2013.Extended support for Microsoft Dynamics 4.0 ended on April 10th, 2018.,
Microsoft Dynamics CRM 2011
Microsoft Dynamics CRM 2011 is available as a cloud offering or an on-premises installation by a partner/customer. As in CRM 4 these versions can be highly customized using advanced extensions. New feature set includes – Visualizations, Dashboards, Document Management, Grid Filters, Dialogs, Recurring Appointments, Custom Activities, Goal Management, Fetch based Reports, MAPI based Outlook clients, FLS, etc.- Native integration with SharePoint 2010
- Ability to create a query behind a look-up
- Placing of a grid with child records on the parent record
- Auto filter sorting capability like in Microsoft Office Excel
- Microsoft Office Ribbon interface replaces menus
- OData endpoints
- LINQ programming API in the SDK
- WCF services
- Global Optionset which can be used for other entities
- Customization can be packaged as solutions
- CRM Online supports plugins in sandboxed mode
- Multiple forms per entity
- Dashboard designer
- Yammer integration
- Lync integration
Microsoft SharePoint integration
Since the 2011 version, it is possible to store and manage documents in the context of Dynamics CRM records on a server that is running Microsoft SharePoint. This feature allows to use the advanced SharePoint framework for the content management infrastructure inside Dynamics CRM. With the SharePoint integration, it is also possible to share documents for external users with granted permission but no access to Dynamics CRM account.Microsoft Dynamics CRM 2013
Microsoft Dynamics CRM 2013 is available as a cloud offering, on-premises or a hybrid of cloud and on-premises installation by a partner/Customer.- Navigation drops down from the top of the screen. The old navigation pane is gone
- You can hover over the Microsoft Dynamics CRM logo to access different work areas
- Clicking on a work area will bring you to the record types you work with most often
- To get to other info related to the record you're viewing, all you have to do is click the arrow next to the name of the record
- You can edit info inline rather than having to flip to a different screen
- You can add notes to each record
- Lookup lists and inline editing help keep data current
- No longer have to click "save." Records are saved automatically
- CRM 2013 applications for Windows Phone, iPhone, Android, & Windows 8
- 5 – 200 GB of storage
- Process-driven user experience
- Contractual privacy protections via European Model Clauses
Microsoft Dynamics CRM 2015
On Nov 30, 2014 Microsoft announced the general availability of Microsoft Dynamics CRM 2015 and the 2015 Update of Microsoft Dynamics Marketing.
On Jan 6, 2015, Microsoft announced the availability of a CRM Cloud service specifically for US Government that is designed for FedRAMP compliance.
Microsoft Dynamics CRM 2016
Microsoft Dynamics CRM 2016 was officially released on November 30, 2015. In the official press release Microsoft calls this “The most comprehensive upgrade ever for Dynamics CRM” and says it “includes advancements in intelligence, mobility and service, with significant productivity enhancements”. In June 2016 was developed a special application which sends scanned info from business cards into MS Dynamics CRM named Business Card Reader for MS Dynamics and Call Tracker application in 2017.Microsoft Dynamics 365 Customer Engagement
Microsoft Dynamics 365 was officially released on November 1,2016. The product is presented as a revolution, combining Microsoft business products.The software that was known as Microsoft Dynamics CRM, is now known as Dynamics 365 Customer Engagement. This software contains the following applications:
- Dynamics 365 for Sales
- Dynamics 365 for Customer Service
- Dynamics 365 for Marketing
- Dynamics 365 for Field Service
- Dynamics 365 for Project Service Automation
The strategy is to let the customers choose the module they need.
Microsoft proposes a general offer, called Dynamics 365 Plan, a Customer Engagement Plan for CRM applications and a unified operations Plan for ERP applications.
In Dynamics 365 version 9.0.0.1 many notable features like Virtual entities in Dynamics 365, Auto Numbering Attributes, Multi Select Options sets etc. were introduced.
The latest update called the 'October Update' was released in October 2018 and was called Dynamics 365, with version number 9.1.0.0035
For more information: Dynamics 365
Community
The CRM community consists of professionals, typically employees of Dynamics Partners, End-users and MS MVPs.The Dynamics CRM User Group is the largest, user-led community for companies using the software.
eXtremeCRM is the premier event focused exclusively on Microsoft Dynamics 365 and dedicated to advancing best practices and strategies for Microsoft Dynamics CRM organizations.
Events
CRMUG SummiteXtremeCRM event