GEO has been one of the oldest Pakistani networks, and regularly has received good TRPs on various daily soaps, reality series, and drama serials since inception. Geo used to show a lot of daily soaps when it was in its initial years and the soaps got popular too. Some shows from the 2000s that aired on the network which are still recognized include Tere Pehlu Main, Meri Zaat Zarra-e-Benishan, Kaash Main Teri Beti Na Hoti, Tum Ho Kay Chup, Doraha, and various more. The channel continued to do well in ratings but in 2014 the network was banned in the country for promoting blasphemy on its morning show Utho Jago Pakistan. The channel was eventually unbanned but the ratings took a hit and the channel was panned for making below average content, and it took a while for the channel to get back onto the charts with well ratings. In 2017, GEO launched Khaani and the series went on to become a huge success for the network with worldwide success and was later added on Netflix due to its major popularity. Similarly around the same time Ghar Titli Ka Par also was a big success for the network domestically and garnered many views on YouTube as well. The two drama serials helped GEO break ground just like it did before its ban and become the most viewed channel in Pakistan. Since that time, Geo joined hands with 7th Sky Entertainment and has produced various shows that have been record-breaking on television and social media platforms. In 2019, the network created two records for the most watched show in the 9:00pm slot with the beginning of Bharosa Pyar Tera and ending of Dil-e-Gumshuda, both the series garnered 17.0 TRP In 2020, Munafiq created a record for the most watched show in the 7:00pm slot with 22.75 TRP, and is also the second highest rated serial in the history of Pakistani television, as well as being in the top trending list in India on YouTube. In recent times, criticism of Geo Entertainment includes the flak for its low picture quality on television compared to HUM HD and ARY Digital which are in higher quality, and making very Indian-ized dramas by copying daily soaps from Indian networks and turning them into weekly drama serials or daily soaps as well in order to get ratings. Popular programming which have gotten ratings as well as international popularity in recent years includes , Mohabbat Tumse Nafrat Hai, Piya Naam Ka Diya, Ramz-e-Ishq, Yaariyan, Meharposh, Aye Dil Tu Bata, Deewangi, Kahin Deep Jalay and many more. The network also has various series on Prime Video such as Hiddat and Yaar-e-Bewafa.
Programming
Controversy
In May 2014, Geo Entertainment was banned by PEMRAfor airing blasphemous content in its morning show Utho Jago Pakistan. Protest was also done in Lahore as people said it is an unlawful ban. While on other hand countrywide protest was done against Geo for airing controversial content.
