CFWM-FM


CFWM-FM is a commercial radio station in Winnipeg, Manitoba. It airs an adult hits radio format branded as 99.9 Bob FM. The station broadcasts from 1445 Pembina Highway, in Winnipeg, with sister stations CKMM-FM and CFRW. The transmitter is located on Road 54 Northeast, off McGillivrey Boulevard, near Oak Bluff.

History

AM Radio

The station signed on in 1928 as AM 600 CJRW. As with most early AM radio stations, it changed frequencies several times. It permanently settled at AM 630 in 1935 and adopting the call sign CKRC in 1943.
In 1993, CKRC was purchased by two of its employees, Sales Executive Terry O'Rourke and General Manager Bill Gorrie. They owned and ran the station for 3 years.

Switch to FM

O'Rourke and Gorrie got permission from the Canadian Radio-television and Telecommunications Commission to move CKRC to the FM band in 1996. The new FM station adopted the current call letters, CFWM-FM. They branded the new station as Magic 99.9, airing a soft adult contemporary format.
In 1997, O'Rourke and Gorrie sold CFWM-FM to Standard Radio. Standard Radio later acquired CKMM-FM and CFQX-FM from Craig Media. CFWM had to be sold, as the Canadian Radio-television and Telecommunications Commission would not let one company own more than two AM or FM stations in the same radio market. CFWM was sold to CHUM Limited in 2001 in exchange for CHOM-FM Montreal.

Bob-FM

On March 4, 2002, CFWM became the first radio station in Canada to adopt an adult hits format and gave birth to the Bob FM brand. The Bob-FM format was created by . The 'voice' of Bob-FM is .
In 2007, CFWM, along with the other CHUM Ltd. stations, were sold to CTVglobemedia. Longtime Winnipeg morning show hosts Beau & Tom moved from CHIQ-FM to CFWM. On August 31, 2009, Frazier, who previously hosted the morning show on CHIQ with Beau & Tom from 1995 to 2000, rejoined Beau & Tom on CFWM.
On January 4, 2011, CFWM's morning show and CHIQ-FM's past morning show switched stations, putting Beau, Tom and Frazier back on CHIQ.

Past Personalities

Bob Washington, a personality on the station during the CKRC era, was well known outside of Winnipeg as the "voice" of K-tel, a Winnipeg-based direct response advertising company.
Bill Walker, who later became one of the most recognizable television hosts of the 1950s and 60s, was morning man of CKRC from 1951 to 1955.
Other notable personalities from the CKRC era include Doc Steen, Boyd Kozak, Jim Paulson, Scott Walker, Bernie Pascal, Billy Gorrie, Bryan Fustukian and Buster Bodean.