Beer in Vietnam


Vietnam is one of the world's top ten markets for beer consumption, with an established indigenous beer culture that emerged during French colonisation.

Commercial breweries

The three most popular beer producers in Vietnam are: Sabeco Brewery, which produces Saigon Beer and 333 Beer; Vietnam Brewery Ltd, a joint-venture of Heineken Asia Pacific and Saigon Trading Group, which produces Heineken, Tiger Beer and Larue Beer; and Habeco, which produces Hanoi Beer and Truc Bach Beer. Out of those three, Saigon Beer is the most popular, according to data from 2013. One of their trademark beers is the 333 Lager. Other popular breweries include Hue Brewery Ltd, which produces Huda Beer and Dai Viet, which is the only commercial brewery in Vietnam that produces black beer.
Popular international breweries include Tiger, Carlsberg, and Heineken. Heineken and Tiger beers together dominate the Vietnam premium beer segment with approximately 85% of the market share. Vietnam is the largest market in the world for Tiger and Heineken Asia Pacific. Despite being one of its most popular markets, Heineken delayed launching their non-alcoholic "Heineken 0.0" beer for four years in Vietnam, launching it with a major marketing campaign in early 2020.
The country aims to raise beer output by 18% to 25%, up from 3.4 billion litres in 2015 to between 4 billion and 4.25 billion litres by 2020.

Imported beers

Vietnam imports beers from various countries. Belgian bottled beers include Trappiste, Chimay, Leffe, Hoegaarden. Some examples of German/Austrian bottled beers that Vietnam imports include Münchner Hofbräu, Warsteiner, Paulaner, Bitburger, Edelweiss, and Köstritzer. Beers from Russia and the Czech Republic are also imported to Vietnam.

Microbreweries

Vietnam's craft beer scene is rapidly growing: out of 98 active breweries in Vietnam, the majority are microbreweries.
The largest and best known craft breweries in Vietnam are Pasteur Street Brewing Company, Heart of Darkness, and East West Brewing Company.
In the central city of Da Nang, a new craft brewery that has recently appeared is 7 Bridges Brewing. Here, patrons can find American-style brews in both Hanoi and Da Nang.

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