The Wolford AG, with its headquarter in Bregenz at Lake Constance in Austria, is a manufacturer of textiles of the top price segment focusing on tights, bodysuits and underwear, as well as women's clothing and accessories. The Wolford AG has 16 subsidiaries and markets its products in approx. 60 countries through more than 260 own and partner-operated retail-stores, 3,000 trading partners and 17 online stores. Listed on the Vienna Stock Exchange since 1995, in the fiscal year 2018/19 the company generated revenues of 137.22 million euros. Wolford has approximately 1,347 employees. The company is well known for its seamless products such as tights, but also for its co-operations with photographers such as Helmut Newton, Howard Schatz, Ellen von Unwerth, Jean Baptiste Mondino and Rankin. For its collections, Wolford has co-operated with designers such as Karl Lagerfeld and Vivienne Westwood.
History
In 1949 in Bregenz on Lake Constance, a city with a genuine textile heritage, the industrialist Reinhold Wolff from Vorarlberg and the retail entrepreneur Walter Palmers from Vienna founded a company called Wolff & Co. KG, focussing on the production of women's stockings made from real and artificial silk. They customized used American Cotton machines specifically for their own purposes, and for the first time processed polyamide fiber into stockings. The following year, the Wolford brand was officially registered. The brand name is a portmanteau of the name of the founder Reinhold Wolff and the city of Oxford. It should be internationally applicable. The international expansion began in the 1970s. In 1988, the company carried out a strategic refocusing and positioned its products in the luxury segment, which continues to today and is still being expanded. In addition to that, in April 1988, the company was transformed into a stock corporation. On 14 February 1995 Wolford went public with the so-called "Lady Share" in Vienna and Paris. The company made its mark over the years mainly due to its new seamless products, e.g. tights and bodysuits, as well as collaborations with designers such as Karl Lagerfeld, Emilio Pucci, Zac Posen, Kenzo, Valentino and Vivienne Westwood. Further, co-operations with photographers such as Helmut Newton, Ellen von Unwerth and Mario Testino contributed to the brand awareness.
Company
The Executive Board of the Wolford AG consists of Silvia Azzali and Andrew Thorndike. The Supervisory Board of Wolford AG currently comprises four members:
Wolford produces tights and stockings for women and men, underwear for women, women's clothing such as skirts, tops, shirts, pullovers etc., as well as accessories. All products are manufactured in Europe. Since March 2015, Wolford is a partner of Bluesign Technologies, a global network working for more sustainable production processes and more transparency in the fabrication of textiles. In September 2018, Wolford launched the first biodegradable pullovers, T-shirts, and leggings onto the market. Developed within the Austrian “Smart Textiles” industry initiative, these products are fully compostable. In April 2019, the company received the “Cradleto Cradle Certified™ ” award for developing technically regenerative products. It will be presenting the first corresponding legwear products in 2020. Wolford is the first and so far the only company in the apparel and textile industry to receive “Gold” certification from “Cradle to Cradle” for developing environmentally compatible products in both categories.
