Warwick Films


Warwick Films was a film company founded by film producers Irving Allen and Albert R. Broccoli in London in 1951. The name was taken from the Warwick Hotel in London. Their films were released by Columbia Pictures.

History and productions

The reason for the creation of Warwick Films was a combination of several economic factors in the 1950s.
Broccoli was a former agent who knew that Alan Ladd had left Paramount Pictures over monetary disputes. Ladd and Sue Carol, his agent and wife agreed to a three-picture contract with Warwick Films on condition that Ladd's personal screenwriter Richard Maibaum co-write the films. Their first film based on a best selling book was The Red Beret that was titled Paratrooper in the USA. Based on Operation Biting and economically filmed with Parachute Regiment extras at their installations in England and Wales, the film cost US$700,000 to make and grossed US$8 million worldwide leading to more Warwick films.

Two More with Alan Ladd

Warwick followed this with two more films with Alan Ladd, Hell Below Zero and The Black Knight Both were a success and Columbia signed another three-picture contract. Broccoli said in a 1954 interview:
We're not making British pictures, but American pictures in Britain. We're trying to Americanize the actors' speech in order to make the Englishman understood down in Texas and Oklahoma - in other words, break down a natural resistance and get our pictures out of the art houses and into the regular theatres. And we're doing it. Furthermore, we'll soon be shooting all over the world, bringing to the public the beauty and scope of the outdoors in new mediums - real backgrounds, but always with an American star.

Warwick's budgets were around $1 million a film with $200,000 allocated to the American star.
Warwick made their first Cinemascope film Jose Ferrer's The Cockleshell Heroes a story of the Royal Marines based on Operation Frankton filmed at RM establishments and in Portugal in 1955. They also made A Prize of Gold and Safari.
In 1956, Warwick negotiated producing nine films in three years for a cost of £6 million for Columbia Pictures. Warwick also arranged the shooting of several 30 minute films for television that would advertise Warwick's cinema releases. At the end of 1956 it was announced they would make thirteen films for a total of $18 million.
Warwick later took advantage of an Empire development scheme that provided British grants to producers who filmed on location in British Commonwealth nations. The company filmed in Kenya, Trinidad and Tobago and India. Warwick also filmed in non Commonwealth nations such as Portugal and Morocco that had suitable climates for outdoor filming and low costs.
Despite the worldwide success of their films, Warwick had to limit the cost of their films to US$1.5 million as their Fire Down Below failed due to it costing $2.5 million. The high cost of the film plagued by problems with its mercurial star Rita Hayworth led to a temporary strain in their relationship with Columbia Pictures.
At the end of 1957 Warwick ended their arrangement with Columbia.

Later Films

In October 1957 Warwick announced they would shift from continuous production to a per-picture basis and let go many of their permanent staff. They said after No Time to Doe they would have finished their seven film obligation to Columbia. Production on The Man Inside was pushed back. Warwick said Zarak was profitable but Fire Down Below grossed $750,000 short of the amount to break even.
It was announced that Ladd would make three more films for the company, but he did not appear in another Warwick film. Two of the films were made with other actors, The Man Inside and Killers of Kilimanjaro.

Philosophy

Irving Allen once espoused his philosophy behind filmmaking to a journalist in 1959:
If somebody sends me a literate script do you know what I do with it? I throw it in the waste paper basket, that's what I do with it. I make films to appeal to the lowest common denominator. That's why I'm still in business while the other arty-farty boys are not. I just want to make pictures to make money. That is a rat race and you can't afford to be a rat in a rat race... If I'm not tough I'm going to have my brains eaten out. The art of surviving in this business is never to let on whether you've got fifty million bucks or fifty cents... I wouldn't see my own films. I've got more taste than that. Does Barbara Hutton buy her jewelry at Woolworths?

"We're not making British pictures but American pictures in Britain," said Broccoli.

Warwick's people

The director of the initial Warwick Films was Terence Young who not only directed several more films for the company but acted as an uncredited story editor for Warwick. The Red Beret also used Ted Moore as a camera operator and Bob Simmons as a stuntman who both would work on more Warwick productions as stunt man, stunt double and stunt arranger.
Mark Robson directed several films for Warwick. John Gilling wrote and directed several Warwick films as did Ken Hughes.
As a condition of doing his final film The Black Knight with Warwick, Alan Ladd insisted on Warwick employing his friend Euan Lloyd who worked as a publicity agent for the company and directed the short April in Portugal. Later, Warwick used Victor Mature, Bonar Colleano, Anne Aubrey and Anthony Newley in several films.
Other British film technicians getting their start at Warwick were future art director Syd Cain, story editor Peter Barnes and sound editor Alan Bell.
Harold Huth was a director of the company from 1956 onwards.

The end of Warwick

Towards the end of 1959 Warwick announced they were reducing production to one film a year. "In five years costs have doubled and earnings have halved," said Allen at the time. "When those two graphs meet you're out of business" Warwick sold its office business in central London, disposed of technical equipment and terminated staff contracts.
Allen and Broccoli also had a disagreement about filming the James Bond series that Allen thought was beneath him. Broccoli was prevented from meeting Ian Fleming's representatives due to his wife's serious illness with Allen meeting them and insulting the Bond properties.
After filming many successful action films, Warwick failed at the box office with the critically well received The Trials of Oscar Wilde. After several disagreements with Columbia Pictures, Warwick attempted to become independent distributors by taking over Eros Films an established British film distributor that distributed that film as well as Johnny Nobody.
Allen and Broccoli went their separate ways with Broccoli forming Eon Productions with Harry Saltzman to film the Bond series using many of the same crew from The Red Beret.
In 1962, Warwick Films announced they would make two films with Joan Littlewood but this did not transpire.

Films

Projects announced by Warwick but subsequently not made include: