WMBR began operating in Tampa in 1927 on 1210 kHz, changing to 1370 kHz at the end of 1929. WMBR relocated to Jacksonville in 1933, after the Federal Radio Commission approved the move at the request of station owner Frank J. Reynolds. In the 1960s, WMBR aired a Top 40 format and was known as "The Jacksonville Tiger". This gave Jacksonville a third station in the format, behind the higher-rated WAPE and WPDQ. DJ's heard included Dick Blanchard, Brad "The Bad" Bradford, and Mike Davenport. WMBR and WPDQ switched frequencies in 1975, with WPDQ relocating from 600 kHz and WMBR relocating to the lower frequency. In the late 1980s, WFYV was affiliated with Z-ROCK, a now-defunct network that aired a "Heavy Metal" music format. From 1991 to 1997, WQOP operated with the call letters WFYV and was a news station, broadcasting CNN programming. Prior to that, it simulcast WFYV-FM. In 1996, this station was one of six stations in the Paxson Communications Jacksonville station group. In September 1997, Paxson Jacksonville License, L.P., received a license to operate the station as WQOP to serve the Jacksonville, Florida area. The station was on the air as early as February 1998. As of January 1998, the station was owned or operated by Clear Channel Radio, which it would be until Concord Media, Inc. took it over in 1999. In 2001, the station switched from a Contemporary Christian music format to a business-talk format. In 2003, Salem Communications purchased the station from Concord Media Group as part of a four-station deal valued at $9.25 million. It retained the existing format. It switched to a sports talk format known as "Rumble 1460". As sports talk station, WQOP aired Jacksonville University baseball games as well as "Mike and Mike in the Mornings," "The Real Deal Show," "The Dan Patrick Show," and "The Frank Frangie Show." In December 2006, Chesapeake-Portsmouth Broadcasting purchased the station as part of a three-station deal valued at $2.8 million. and referred to its programming as "The River of Life". The programming consisted of a mixture of local and syndicated religious oriented programming. The station remained an affiliate of the Atlanta Braves radio network, a Major League Baseball affiliation that was left over from the days when the station was a sports radio station. As of July 2008, the former website is still available. WQOP broadcast religious programming from April 2007 to January 2008, and prior to that, it was a sports station affiliated with ESPN sports radio. It had a mix of local and national sports talk shows during this period. As of January 2008, the station was operated by Andy Johnson. It broadcasts a mix of liberal, moderate, and conservative talk shows and is affiliated with CBS. It is also affiliated with national talk show hosts Ed Schultz, Thom Hartmann, and Lou Dobbs. It also airs various Westwood One programs, including "Morning In America" with Jim Bohannon, "The Twilight Zone Radio Dramas", and "Beatle Brunch". In May 2008, the transfer of the license from Chesapeake-Portsmouth Broadcasting to Queen of Peace Radio, Inc. was announced in accordance with FCC regulations. The assignment of license was approved on July 14, 2008, and the deal was consummated on July 29, 2008. Until July 30, 2008, WQOP was a "progressive" talk show format station, carrying a mix of syndicated and local programming. WQOP featured live, local issues-driven talk programming in the Jacksonville radio market. It served as a community sounding board with hosts such as Andy Johnson, a local talk radio fixture who has been on the air in the market for twenty years. Other hosts were also featured in the daily weekday broadcast lineup, and the topics of discussion varied from local issues to national interests. WQOP was also home to unique music programs, especially during the weekends. All shows are locally produced in-house and include "Americana Saturday Night" with host Big Cosmo, "Progressive Roots" featuring politically driven folk music of the past and present hosted by Ken Connors and Ce Ce Sevrin, and "I, The Indie Music Show", hosted by John Maycumber, which was an eclectic mix of punk and electronica. On July 30, 2008, most of the news and talk programming moved to sister station WBOB after the sale of the station to Queen of Peace Radio was consummated on July 29, 2008. The station was sold to Immaculate Heart Media, Inc. in September 2019. On Sept 23, 2019, 1460AM and 1600AM became a part of Relevant Radio Network.
