Surinaamse Brouwerij


Surinaamse Brouwerij is the primary beer producer in Suriname. The brewery produces Parbo Bier and Parbo Power Stout.

History

The brewery was founded in 1954 in the Beekhuizen neighborhood of Paramaribo by two brothers, Pieter and Arthur Dumoleyn, post-war immigrant brewers from the Dutch province of Zeeland, with support from the Amsterdam-based Amstel Brewery. Suriname was at the time still a Dutch colony. The brewery was officially opened in October 1955, by Prince Bernhard of the Netherlands. It was formerly part of Amstel Brewery.

Parbo Bier

Parbo Bier is a 5% vol Surinamese beer. The basis of Parbo Beer includes pale malt that is partially complemented by specially grown rice, water and hops. In Suriname, Parbo Beer has 80% of the market share. Production in the early years was 15,000 hectoliters per year and grew to 120,000 hectoliters by 1973. Since 2003, production has grown to 150,000 hectoliters. Parbo Beer is exported to French Guiana, Guyana, Aruba and the Netherlands.

Advertising campaigns

In the past, the brewery used the Dutch rhyming advertising slogan Bierplezier: Parbo Bier. Present day slogans are in Sranantongo: Tru Sranan Prisiri and Parbo Biri: dat n'a biri.