Street Fight (publication)


Street Fight is a regularly updated online trade publication covering hyperlocal business, local commerce, mobile, location-based companies and services, advertising technology and relevant business leaders in the space. The publication's self-described mission is to "Follow the dynamic disruption taking place in the local marketing ecosystem. It also addresses new ways to connect with consumers abound, from mobile targeting to point-of-sale systems and even scheduling platforms."
Street Fight was founded by Laura Rich and David Hirschman in 2011, and is based in Boulder, Colorado. The company closed an undisclosed round of funding in September 2011.

Content

Street Fights content channels include AdTech, Search, Mobile, Commerce, Media, Marketers and Case Studies.

Events

Street Fight hosts annual events including Street Fight Summit West, taking place each June in San Francisco, and Street Fight Summit East, taking place each October in New York. Since launching in 2011, the summits have hosted speakers from Google, Foursquare, PayPal, Yelp and Forbes. The Poynter Institute called the content at Street Fights inaugural summit "adventures in the trenches of hyperlocal media."