Snappy Gifts


Snappy Gifts is a multinational company based in New York. The company, founded in 2015, provides companies with a system to offer workers personalized gifts.

History

Snappy Gifts was founded in 2015 by Dvir Cohen and Hani Goldstein in San Francisco and later moved its headquarters to New York. Initially, the company raised 1.6 million dollars and started off focusing on "personal client gifting" but in 2017 shifted its business model to corporate gift giving while offering an enterprise version of its platform.
By 2019, the company raised an additional 8.5 million dollars in a funding round which was led by 83North and Hearst Ventures.
The company, which was established in San Francisco, later moved its headquarters to New York and opened an additional branch in Tel-Aviv.
In 2017, Snappy was included in Retail Accelerator XRC Labs' third cohort of startups.
In late 2018, a company survey detailing the top 25 worst corporate gifts was featured in Business News Daily and Fortune Magazine.
In September 2019, Snappy Gifts was listed in Forbes Magazine's list of "10 Most Promising Young Israeli Startups in New York".
Snappy Gifts partners with human resources firms such as TriNet, ADP, BambooHR, HR Uncubed, and Crain's Best Places to Work.

The Snappy platform

The Snappy Gifts system, which is available for both mobile and desktop consumers, provides companies with software for personalized gifting based on employee data such as age, gender, location and can also be synced to allow for gift recommendations based on time-specific events such as birthday celebrations and work anniversaries. Gifts are sent via mobile text message or email. The recipient gets a "virtual scratch card" which reveals to them the gift which their employer has pre-chosen for them. The employee then has the option to accept it or swap it while the employer later receives an email with the purchase request. Snappy Gifts are sourced through retailers and brands such as Amazon, Birchbox, Cloud9Living and Best Buy. The system is also designed with a "thank you" note feature which allows managers to see the immediate impact on their employees.