SleepyCat Mattress


SleepyCat is an India-based mattress-in-a-box company working on factory-to-doorstep model. This retail ecom startup looked at revolutionizing how India shops for mattresses. Founded by Kabir Siddiq in August 2017, SleepyCat was launched at Amazon Launchpad where they sold more than thirty mattresses in one week. Post that, the company sold 2000 mattresses in 6 months In May 2018, the company reported a revenue of INR 3.5 Crore. Sleepy Cat was reported to sold 10,000+ Mattresses in July 2019.

Funding

The company raised $1.5 Mn in its Series A seed round from DSG Consumer Partners and Sharrp Ventures. Gemba Capital and other angel investors participated in this round as well.

Products

The SleepyCat mattresses are packed in a box that is one third of the size of mattress and are shipped directly form the factory to doorsteps. The products are available through their website or Amazon. They provide other benefits like a 30 night trial and a 10-year warranty.
The company has only three products:
Besides their mattresses, the brand also has launched:
The company uses vacuum compression technology to package.

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