Shop, Distributive and Allied Employees Association


The Shop, Distributive and Allied Employees' Association is the largest private sector trade union in Australia, with 203,867 members as at 30 June 2019. It has branches in every state and territory representing retail, fast-food and warehousing workers.
Its membership is predominantly in casual and insecure employment within the retail and fast food sectors. The union also represents a significant membership of workers from culturally and linguistically diverse backgrounds.
The current National Secretary is Gerard Dwyer and its National President is Victorian State Secretary Michael Donovan.

History

During the 1890s and the early 1900s, the predecessors of the SDA first came into existence in most states, particularly through 'Early Closing Associations' focused on restricting shop trading hours. These Associations had begun campaigning for a reduction in working hours from 14 to 12 hours a day as early as 1844.
In 1908, unions representing retail and warehousing workers in New South Wales, Queensland, Victoria and South Australia combined to become the Shop Assistants and Warehouse Employees Federation of Australia. It was registered as a union under the Conciliation and Arbitration Act.
Over time, unions in Tasmania, Newcastle, Broken Hill and Western Australia became part of the national union. In 1972, the union changed its name to the Shop, Distributive and Allied Employees' Association.
In the 1940s and 50s, the union was involved with "grouper" unions, named after the industrial groups organised to counter communists in the unions. These unions de-affiliated themselves with the Victorian ALP during Labor split of the 1950s. The SDA re-affiliated with the Australian Labor Party in the 1980s "as part of Labor leader Bob Hawke's bid to shore up right-wing numbers in the Victorian party" and is currently a member of the Labor Right faction of the party.
During the war years of the 1940s the retail industry changed from being a substantially male occupation to having large numbers of women. The SDA was instrumental in achieving equal pay for women in 1975, with women comprising more than 65% of the SDA's membership as of 2010.
The union was heavily involved in achieving the 44-hour working week in 1945 and then the 38-hour week in 1984. Other achievements include winning redundancy pay in 1986, four weeks annual leave in 1974 and 12 months maternity leave in 1979.
In 1987, the SDA helped facilitate compulsory employer payments of 3% superannuation for employees paid into industry fund REST Super with joint union-employer directors.
In 1991, the Australian Hairdressers, Wigmakers and Hairworkers Employees' Federation and the Mannequins' & Models' Guild of Australia merged with the SDA.
The SDA has a history of campaigning across the broader union movement. It was the biggest financial contributor to unions in the 1998 Waterfront Dispute and the 'Your Rights At Work' campaign, which is credited with overturning John Howard's WorkChoices laws. It continues this tradition today through its contribution to the ACTU's Change The Rules campaign focused on reforming Australian industrial relations in the lead up to the 2019 federal election.
At its 100-year anniversary, former Prime Minister of Australia Bob Hawke stated that the SDA is as "close as you can get to a ten out of ten union".
The SDA was led for 36 years from 1978 to 2014 by National Secretary Joe de Bruyn. De Bruyn was previously Senior Vice President of the Australian Council of Trade Unions ACTU and was President of global union federation UNI Global Union from 2010 to 2014. He did not stand for re-election in 2014 and former NSW Branch Secretary Gerard Dwyer was elected National Secretary by the SDA's National Council. De Bruyn remained the SDA's honorary National President until he was replaced by Victorian Branch Secretary Michael Donovan 2018.
In 2015, ABC's Four Corners reported widespread wage theft and exploitation at 7-Eleven franchise stores. In response, the SDA established a hotline and dedicated team of industrial officers to help workers recover lost wages. The union has made numerous submissions calling for a reform of the Franchise Code of Conduct.
Following the 2017 launch of Amazon in Australia, the SDA and the Transport Workers Union
formed the Online Retail & Delivery Workers Alliance. The alliance is part of a global movement led by UNI Global Union and its affiliates to organise workers in Amazon fulfilment centres.

Membership

The main categories of workers covered by the SDA are retail, fast food and warehousing workers but the SDA also covers reserve and backdock employees, pharmacies, footwear repairing, modelling, and hairdressing/beauty.
The SDA has overlapping with other trade unions and their areas of coverage, such as the AMIEU in the case of retail meat employees and the United Workers Union's coverage of warehousing employees and bakers employees.

Branches

The SDA has branches across Australia.
Victorian Branch.
New South Wales & ACT Branch.
Newcastle & Northern Branch.
Queensland Branch.
South Australian/Northern Territory & Broken Hill Branch.
Western Australian Branch.
Tasmanian Branch.
The SDA is affiliated to several organisations. These include:
The SDA has maintained strong political involvement through its affiliation to Australian Labor Party.

Industrial activity

Youth wages

Australia operates a system of youth wages where it is legal for workers under the age of 21 to be paid a percentage of the adult wage rate for their job. The SDA has campaigned and called for the abolition of junior wages for decades.
In 2013 the SDA began a national campaign to end youth wages for workers aged 18 years of age and the retail industry. This commenced with a case at the Fair Work Commission to remove the ninety percent rate for 20-year olds in the retail award. The Fair Work Commission ruled in favour of the SDA's application in 2014 and the 20-year-old rate began to phase out in the retail award from 2015.

Customer violence and abuse

In 2017, the SDA launched a national public awareness campaign to combat what the union described as the growing problem of violence and abuse directed at retail workers by customers. A survey conducted by the union of 6,000 retail and fast food workers found that more than 85 per cent had experienced abuse from customers. Almost three-quarters of respondents were women, and 65 percent of respondents worked in front end services and just over half of respondents said that no action was taken after they reported an incident.
In 2018, the SDA launched its campaign Don't Bag Retail Staff in response to the highly publicised ban of free single-use plastic bags introduced in some states.

Public holidays

The SDA has advocated for protecting and expanding public holiday rights and entitlements across all Australian states and territories.
South Australia & Northern Territory
In South Australia, the SDA spearheaded the campaign to achieve part-day public holidays after 6pm on Christmas Eve and New Year's Eve. In 2012, the South Australian government legislated these new part-day public holidays into law - making it a national first. The same was achieved in the Northern Territory in 2015.
New South Wales & Newcastle
The SDA NSW and Newcastle branches launched the Take The Time campaign to protect retail closures on key public holidays, such as Christmas Day and Boxing Day, Good Friday, Easter Sunday and Anzac Day.
In 2015, the NSW government introduced changes to the Retail Trading Act to allow for a trial of retail trading on Boxing Day. As part of the Take The Time campaign, the SDA strongly opposed moves to permanently allow stores to open on Boxing Day - or any remaining trading-free days.
as a public holiday
Victoria
In 2015, the SDA successfully campaigned for the creation of an Easter Sunday public holiday. In the same year, the Friday before AFL grand final day was also gazetted as a newly created public holiday. Following efforts by the SDA, Victoria increased its number of public holidays to 13 days per year - the highest number in the nation.
Western Australia
In 2017, the SDA Western Australian branch launched a campaign to have Easter Saturday and Easter Sunday legislated as formal public holidays. The campaign was launched amid criticism that WA only had 10 official public holidays a year - the lowest of any state or territory.
Queensland
In 2017, the SDA Queensland branch successfully campaigned for and won Easter Sunday as a legislated public holiday. It was the first new public holiday achieved in Queensland since Anzac Day in 1927.
The Queensland branch continues to campaign for Christmas Eve and New Year's Eve part-day public holidays.

Industrial approach

As a result of the SDA's coverage, the union claims it is moderate and responsible in its approach to industrial relations. Academics Robin A. Price, Janis Bailey and Amanda Pyman have argued that though "referred to pejoratively as a 'business union'", the union "has been remarkably successful as an organisation, as measured by a number of indicators, including growth and size, and pay increases relative to statutory minimum conditions". Research conducted by Ernst & Young has found that Australia ranks second out of 12 countries when comparing the average monthly retail industry wage on a purchasing power parity basis.
In Hart v Coles Supermarkets Australia Pty Ltd and Bi-Lo Pty Ltd FWCFB 2887, the Full Bench of the Fair Work Commission refused to approve an enterprise agreement for Coles Supermarkets on the basis that it did not pass the 'better off overall test'. The FWC's decision effectively overturned a practice used by many unions since the 1980s and endorsed by the ACTU in the Daimaru Case in 1992. Following this decision, some media outlets criticised the union for poor outcomes in its workplace negotiations due to the union bargaining for industry-wide conditions with a result of beneath-award pay outcomes for members. The Sydney Morning Herald claimed that a quarter of a million workers across several major employers had been underpaid as a result of the union's negotiations, labelling it a "national wages scandal". Penalty rates, for working at night or on weekend, were scrapped in some agreements.
The union has also been criticised for its close relationship with employers, which the Sydney Morning Herald has labelled "a longstanding and cosy partnership". One controversial aspect of this has been the union's practice of paying commissions to employers, including Coles and Woolworths, as an administration charge for payroll deduction of union dues. The union defended the arrangements, citing the importance of payroll deductions for members who work fluctuating hours. In 2016, the rival Retail and Fast Food Workers Union was formed because of these perceived shortcomings.

Political activity

The SDA is affiliated with the Australian Labor Party and is one of the most powerful unions in the Australian Labor Party's Labor Right faction. The union has been a leading supporter of many significant Labor Party reforms including Medicare, Compulsory Superannuation and abolishing John Howard's WorkChoices laws. The SDA's Victorian branch was the largest individual donor to the Victorian Labor Party in 2013–14, giving $315,667.
SDA Secretary, Gerard Dwyer, is currently an elected member of the Australian Labor Party National Executive. Present federal members of Australia's parliamentary Labor Party that have a close association with the SDA include House of Representatives members Tony Burke, Nick Champion and Amanda Rishworth and Senators Catryna Bilyk, Raff Ciccone, Don Farrell, Deborah O'Neill and Helen Polley. Historically, the SDA leadership has taken some socially conservative positions especially concerning issues like abortion, IVF, and same-sex marriage in Australia. In 2016, the SDA formally declared neutrality on the issue of same sex marriage with the National Executive of the SDA adopting a policy of supporting the right of members of the ALP to act according to their conscience on the matter. Prior to this, several SDA-aligned Labor MPs expressed public support for same-sex marriage in opposition to the SDA leadership including Kate Ellis, Amanda Rishworth and Nick Champion.