SWG (company)


SWG S.p.A. is a market research and opinion polling company in Italy. It was founded in 1981 by Roberto Weber in Trieste, Italy.

History

Born in 1981, SWG was the first italian company who used the CATI telephone surveying technique for their interviews. Since 1997 SWG publishes a weekly monitoring of the public opinion. In 2003 it was the first company in Italy who used the CAWI surveying technique.

Chairmen