Private browsing


Private browsing is a privacy feature in some web browsers. When operating in such a mode, the browser creates a temporary session that is isolated from the browser's main session and user data. Browsing history is not saved, and local data associated with the session, such as cookies, are cleared when the session is closed. These modes are designed primarily to prevent data and history associated with a particular browsing session from persisting on the device, or being discovered by another user of the same device.
Private browsing modes do not necessarily protect users from being tracked by other websites or their Internet service provider. Furthermore, there is a possibility that identifiable traces of activity could be leaked from private browsing sessions by means of the operating system, security flaws in the browser, or via malicious browser extensions, and it has been found that certain HTML5 APIs can be used to detect the presence of private browsing modes due to differences in behavior.

History

's Safari browser was one of the first major web browsers to include this feature. The feature has since been adopted in other browsers, and led to popularization of the term in 2008 by mainstream news outlets and computing websites when discussing beta versions of Internet Explorer 8. Adobe Flash Player 10.1 began honoring browser settings and private browsing status in regards to the storage of local shared objects.

Uses

Noted uses of private browsing modes include hiding undesirable content from the browsing history, performing web searches that are not algorithmically influenced by prior browsing habits or the user's recorded interests, providing a "clean" temporary session for a guest user, and using websites with multiple accounts simultaneously. Private browsing has also been used as a means to circumvent metered paywalls on some websites.
In a survey by search engine DuckDuckGo, 48% of participants declined to respond, and 18% listed shopping as their primary use of private browsing modes.
A study the Mozilla Foundation found that most sessions lasted only about 10 minutes, but that there were periods where activation increased, usually around 11 a.m. to 2 p.m., 5 p.m., between 9 p.m. and 10 p.m., and a minor peak about an hour or two after midnight.

Support in popular browsers

Private browsing is known by different names in different browsers.
DateBrowserSynonym
Safari 4.4Private Browsing
Google Chrome 4.4Incognito
Internet ExplorerInPrivate Browsing
Mozilla Firefox 3.5Private Browsing
Opera 10.50Private Tab / Private Window
Amazon SilkPrivate Browsing
Microsoft EdgeInPrivate Browsing
BravePrivate Browsing

Security

It is a common misconception that private browsing modes can protect users from being tracked by other websites or their Internet service provider. Such entities can still use information such as IP addresses and user accounts to uniquely identify users. Some browsers have partly addressed this shortcoming by offering additional privacy features that can be automatically enabled when using private browsing mode, such as Firefox's "Tracking Protection" feature to control use of web trackers, and Opera offering an in-house VPN service embedded within the browser.
In 2012, Brazilian researchers published the results of a project where they applied forensic techniques to extract information about the users browsing activities on Internet Explorer and Firefox browsers with their private mode enabled. They were able to collect enough data to identify pages visited and even partially reconstruct them. This research was later extended to include the Chrome and Safari browsers. The gathered data proved that the browsers' private mode implementations are not able to fully hide users' browsing activities and that browsers in private mode leave traces of activities in caching structures and files related to the paging process of the operating system.
Another independent security analysis, performed by a group of researchers at Newcastle University in 2014, reported a range of potential security vulnerabilities in the implementation of the private modes across Chrome, Firefox, Internet Explorer, and Safari, including that;
Bugs and security vulnerabilities in extensions themselves may also leak personally identifiable data from private mode.
Implementations of the HTML5 FileSystem API can be used to detect users in private mode. In Google Chrome, the FileSystem API was not available in Incognito mode prior to version 76. To prevent circumvention of paywall policies and evasion of web tracking scripts used to monetize traffic, a number of websites — including The New York Times — have used such behavior to block access to users in private browsing mode, and requiring them to subscribe or log in. Chrome 76 allows the FileSystem API to be used in Incognito mode; explaining the change, Google argued that the ability to detect the use of Incognito mode infringes on users' privacy. However, it was later discovered that the disk space quotas for the API differed between normal and Incognito modes, providing another means by which to detect Incognito users. Despite statements otherwise by Google, this has not yet been patched. Scripts have also been developed to detect private browsing mode on other browsers, such as Firefox.