Philadelphia Mills mall is designed in the shape of a thunderbolt in commemoration of Benjamin Franklin's kite-and-key experiment. The mall's former logo from when it was called Franklin Mills included a red kite with a lightning bolt on the right side and the string ending on the letter "A" of "FRANKLIN". The mall is separated by its four Neighborhoods: Red, Blue, Yellow, and Green, and has six main entries including its neighborhood color entries, plus Aqua at the Grand Court and the Orange entry in its Green Neighborhood near the former Steve & Barry's. There are also entries at either side of the AMC 14 theater for moviegoers after mall hours. The mall is the first Mills mall to have two food courts. "Cafe Court" is at Red Neighborhood 1 and is anchored by GAP. "Cafe Freedom" is a larger food court at Green Neighborhood 4, and as of early 2016, "Cafe Freedom" was renamed as "Dining Pavilion" and has undergone renovations. The mall once had graphics, usually hanging from the ceiling, but in the later years, they were removed. The mall also previously had two video courts, one was removed in the 2000s, and the other one which was removed in August 2014. From the mall's opening until 2012, an animatronic likeness of Benjamin Franklin's face hung from the ceiling at the Grand Court between Neighborhoods Blue & Yellow, which would announce the time hourly. Almost all main mall entries have a graphic at its entry. Throughout the mall, there are several sets of projection TVs hanging from the ceiling known as "Mills TV", showing video loops of music videos and advertisements, as of the early 2010s however, They were eventually replaced by double-faced Daktronics LED boards. The mall consists primarily of factory outlet stores. As of November 2011, the surviving major anchor tenants included Marshalls and Burlington. When the mall first opened in 1989 the original anchors were JCPenney; Sears; Ports of the World, Reading China and Glass, and Phar-Mor. Over time, the Ports was re-branded as Boscov's, and was later replaced by Steve & Barry's. Reading China & Glass closed and its building was split between Marshalls and OfficeMax. Sears left the mall for the first time and was replaced by General Cinema, itself acquired by AMC Theatres. OfficeMax later left the mall, and Sears returned taking the OfficeMax space. Original stores remaining in the mall include Bed, Bath and Beyond & Modell's, which have been joined by Forever 21, Last Call, H&M, & Off 5th, among others. As of November 29, 2011, 3 of the mall's 5 main anchors were vacant. On December 15, 2011, it was announced that JCPenney would be returning to the mall as a department store, in its original location; the outlet store had been closed as part of a nationwide realignment by the retailer of all its outlet stores. On March 17, 2017, JCPenney announced that its store would be closing as part of a plan to close 138 stores nationwide; the store closed on July 31, 2017.
