On February 27, 1990, Janet Jackson opened her Rhythm Nation World Tour in Pensacola. The tour's dress rehearsal at the Pensacola Civic Center Tickets Issued 7.600 to the public as a benefit to local charity, Which sold out in less than an hour. KISS was the first band to perform at the arena, and continues to make Pensacola a destination on its North American tours. Perhaps the biggest concert ever at the Pensacola Bay Center never took place. Michael Jackson used the venue to rehearse for his Bad World Tour for nearly a month in 1988, but did not perform a public concert at the venue. On 4/9/91 Yes played the first show of their Union tour at The Pensacola Bay Center. This show is notable because it was the first show Yes played with the 8 man line up of Jon Anderson, Chris Squire, Steve Howe, Rick Wakeman, Alan White, Bill Bruford, Trevor Rabin and Tony Kaye, which was inducted into the Rock and Roll Hall of Fame in 2017. Many other large touring acts, including AC/DC, Page & Plant, David Bowie, Rush & Van Halen have used the arena for pre-tour rehearsals in the past, thanks to the venue's relatively inexpensive rental rates and availability for extended occupation. On March 9, 1994, the Pensacola Bay Center hosted the largest Rock for Choice concert in history, which was organized by the band L7 and headlined by Pearl Jam. On February 26, 1995, Jimmy Page & Robert Plant played a show on their No Quarter Tour in Pensacola. Page & Plant opened their Walking Into Everywhere Tour in Pensacola on May 19, 1998. On March 11, 1995, Van Halen opened The Balance "Ambulance" Tour in Pensacola. In March 2000, Britney Spears kicked off her Crazy 2K Tour. In February 2012, Jeff Dunham appeared performing "Uncontrolled Chaos". The largest attendance for a concert was over 12,000 for AC/DC in 1988 and Bon Jovi in 1989. Springfest, an annual music event in downtown Pensacola, used the arena in its final years. Lynyrd Skynyrd has also performed there and the arena also featured moderately in the music video for "What's Your Name". Widespread Panic is scheduled to perform on Labor Day weekend, 2019.
Politics
The Pensacola Bay Center has also had various guest speakers, including President George W. Bush in 2006. During the 2008 presidential race, both Sarah Palin and Michelle Obama used the venue for political rallies as the November election drew close. Republican presidential nominee Mitt Romney visited the venue for a campaign rally on November 3, 2012 as part of his final push in the United States presidential election Republican candidate Donald Trump visited on January 13, 2016, during the Republican primary. Trump also visited again on September 9, during his presidential campaign against Hillary Clinton.