Omate TrueSmart


The Omate TrueSmart was a smartwatch designed by Omate, a Chinese company based in Hong Kong and Shenzhen. It has been funded by crowd funding via Kickstarter. The funding period was from August 21, 2013 until September 20, 2013. The funding goal of $100,000 was reached within 12 hours, with more than $1,032,000 raised by the end of the campaign. In contrast to other smartwatches, the Omate is a complete standalone telecom mobile device that can be used to make calls, navigate and use Android apps independent of the user's smartphone.

Specifications

The TrueSmart is powered by an ARM7 MediaTek MT6572 chipset running Android 4.2.2 and a ROM also known as OUI - Omate User Interface.
The body of 45mm × 45mm × 14mm has two side buttons for Power and Home functions. It also features a 3 megapixel camera module which is upscaled by software from 3 megapixel to 5 megapixel. In contrast to other smart watches, the TrueSmart is a standalone smartwatch that can support 3G GSM micro SIM card. The TrueSmart is a full featured Android smartphone in a watch form factor promoted as a smartwatch 2.0 by Omate to differentiate the device with other traditional smart watches which are mainly companion devices.
Its sensors include a magnetometer, a three-axis accelerometer and a GPS. It has a vibrator, a microphone and an audio speaker. The watch is charged and connected to computers using a standard USB cable and an external charging cradle accessory.

Processor

It is powered by a dual-core ARM Cortex-A7 MediaTek MTK6572 processor running at 1 GHz. The GPU is a Mali 400.

Software

It runs Android 4.2.2 with the customized Omate User Interface. The TrueSmart ecosystem includes basic Android applications: Settings / Phone / Email / Messaging / Contact / File Manager / Camera / Gallery and several third parties apps which are available in Omate own application store called the Ostore.
The Ostore features several categories
System firmware updates are provided over-the-air.

Display

It has an LG 1.54-inch 240 × 240 pixel color IPS TFT display and a multi point touch panel covered with sapphire glass coating.

Battery

The battery is a removable 600 mAH li-ion battery, providing for 240 minutes talk time in standalone mode and 100 hours of standby time. Removing or replacing the battery will void the device's warranty. OK stickers are placed on the back plate screws.

Memory/storage

It has either 512 MB or 1 GB depending on the model of memory and 4GB or 8GB of storage, expandable with up to 128 GB microSD cards.

Build

The Omate TrueSmart is IP67 certified and dustproof. However water damages are not covered by the warranty as long as the device can be opened to insert a SIM card, a SDcard or to replace the battery. The case is steel alloy or aluminum based, the glass is protected by a sapphire crystal coating, the straps are silicone. The straps are not replaceable since the GSM and GPS antennas are integrated into them. Measurements are 45mm × 45mm × 14mm.

Connectivity

The TrueSmart is an Android-based GSM standalone smartwatch which features a micro-SIM slot. There are two versions, for different regional 3G networks: a 2100 MHz and a 1900 MHz, both supporting UMTS, HSDPA, HSUPA, HSPA, and HSPA+. The 2G modem in both versions supports quad band: 900/1800/ 850/1900 GSM, GPRS, and EDGE. It has Bluetooth 3.0 and Wi-Fi 802.11b/g/n connectivity.

Kickstarter campaign

Omate launched a Kickstarter campaign on, with an initial fundraising target of $100,000. Backers spending $199 would receive an Omate TrueSmart when they became available.
The project had met the $100,000 goal in half a day.
Just before the end of the campaign, over $1 million was reached.

Project Challenges

During the Kickstarter campaign, Omate claimed the TrueSmart will run Google Play, with the heading of the first Kickstarter update being "Yes, Google Play Apps Store!". However, an article on Phandroid revealed the watch cannot ship with official Google Services support due to it not meeting the Android Compatibility Definition Document requirements.
However, Omate did not update their campaign to state the lack of Google certification before the campaign ended. It was not until 22 October 2013, a month after the Kickstarter campaign ended, that Omate acknowledged that the TrueSmart will not be able to pass the Google Certification after receiving official feedback from Google
Therefore, the TrueSmart shipped without the Google Apps and Omate did not support any side loading but instead created its own Application Store called the Ostore featuring less than 50 apps in multiple categories, but including third party application stores such as Aptoide and 1mobilemarket.