Nagi Noda


Nagi Noda was a Japanese pop artist and director born in Tokyo.
Noda worked as a freelance art director and as an artist and fashion designer. She created campaigns for Nike and Laforet and a short film for Panasonic. Also made her own art. Noda's works are defined by artificiality and seriality, balancing between visual art and commercial relations with a high degree of creativity and non-conformity in their aesthetic and narration. Among her works are the short film Mariko Takahashi's Fitness Video for Being Appraised as an "Ex-fat Girl", the half-panda-half-something-else Hanpanda life-sized figures, and the video for Japanese singer Yuki's song "Sentimental Journey". Other works include direction of a television advertisement for Coca-Cola, collaboration with Medicom Toy to produce Nagi Noda Be@rbrick, the video for the Scissor Sisters song "She's My Man", and the video for "Hearts On Fire" by Cut Copy, it was the last music video she made.
The Works of Nagi Noda often make a disconcerting impression, with an aesthetic ranging from surreal to bizarre to poetic.
Nagi died on September 7, 2008, at age 34, after surgical complications from injuries sustained in a traffic accident the previous year.