NASCAR on television and radio


The television and radio rights to broadcast NASCAR on television and radio are one of the most expensive rights of any American sport, with the current television contract with Fox Sports and NBC Sports being worth around.
In the early days of the sport, sports programs like CBS Sports Spectacular and ABC Wide World of Sports would air video highlight packages of NASCAR races. These packages were typically 15 to 30 minutes long that were cut from film of the entire race. This is similar to video packages created by NFL Films. For major races, like the Daytona 500, ABC Sports would show it live for a certain number of laps at the beginning and come back to it to show the end of the race. There had been a few races shown in their entirety in the 1970s, but these were always recorded and shown days or weeks later.
In 1979, CBS Sports televised the entire 1979 Daytona 500 live from start to finish. When ESPN came along in 1981, more races began being shown live in their entirety. Since 1992, all NASCAR races have been shown from start to finish, and all have been shown live since 1997. Until 2001, race tracks struck individual agreements with networks to broadcast races, but NASCAR wanted to capitalize on the growing popularity of the sport and announced in 1999 that television contracts would now be centralized; that is, instead of making agreements with individual tracks, networks would now negotiate directly with NASCAR for the rights to air a package of races.

Television

English language broadcast networks (Over-the-air)

Current

Current

One of the earliest telecasts of a NASCAR race was the 1960 Daytona 500, parts of which was presented as part of CBS Sports Spectacular, with announcer Bud Palmer.
In the ensuing years, but before 1979, there were three main sources of NASCAR telecasts:
The following table is a list of races from NASCAR's top three series that have been broadcast partially or in their entirety on television during the 1960s.

1979–2000: Flag-to-flag coverage

President Neal Pilson and motor-sports editor Ken Squier believed that America would watch an entire stock car race live on television. On February 18, 1979, CBS presented the first flag-to-flag coverage of the Daytona 500. Richard Petty won NASCAR's crown-jewel race for the sixth time, but the big story was the post-race fight on the track's infield between Cale Yarborough and Donnie Allison, who crashed together on the final lap while leading. The race drew incredible ratings, in part due to the compelling action both on and off the track, and in part because a major snowstorm on the East Coast kept millions of viewers indoors.
As time passed, more Winston Cup races ended up on TV. ESPN broadcast its first race in 1981, from North Carolina Motor Speedway, and TNN followed in 1991. All Cup races were nationally televised by 1985; networks struck individual deals with track owners, and multiple channels carried racing action. Many races were shown taped and edited on Wide World of Sports and syndication services like Mizlou and SETN, but almost all races were live by 1989. By 2000, the last year of this arrangement, six networks televised at least one Cup series race: CBS, ABC, ESPN, TNN, TBS, and NBC.
Also, a growing number of races in the Busch Grand National Series and Craftsman Truck Series were made available for broadcast, and some track owners even threw in support races in lesser series. Likewise, Winston Cup qualifying aired on ESPN2 or regional sports network Prime Network.
NASCAR wanted to capitalize on its increased popularity even more, so they decided that future deals would be centralized; that is, the networks would negotiate directly with NASCAR for a regular schedule of telecasts.

2001–2006: Fox, NBC, Turner Sports

On December 15, 1999 Fox Sports, FX, NBC and Turner Sports agreed to pay $2.4 billion for a new six-year television package, covering the Winston/Nextel Cup Series and Busch Series schedules.
ESPN retained the rights to the Craftsman Truck Series through 2002 under a separate contract. Beginning in 2003, Speed Channel bought out the rest of ESPN's contract and became the exclusive broadcast home of that series.
Initially, practice and qualifying sessions would alter between Fox Sports Net and FX during the Fox/FX portion of the season and between TNT and CNNSI during the NBC/TNT portion of the season. By the end of 2002, Speed had replaced Fox Sports Net and, due to CNN/SI shutting down in the spring of 2002, a deal was arranged with NBC/TNT to move most practice and qualifying sessions to Speed as well using NBC/TNT's production team and Speed graphics.
The centralized TV deal caused consternation among many longtime NASCAR fans. The biggest criticisms include an increase in commercial breaks, emphasis on the more popular drivers and teams to the exclusion of others, and the de-emphasis of actual racing coverage in exchange for more fluff and hype.

2007–2014: Fox, ESPN, Turner Sports

Late in 2005, NBC announced that they no longer wanted to carry NASCAR races on their schedule. ABC/ESPN took the opportunity to regain the series. On December 12, 2005, NASCAR announced its next TV contract: eight years, $4.8 billion with Fox/Speed Channel, ABC/ESPN, and TNT. This time, the deal bundled the Camping World Truck Series in with the Sprint Cup and Nationwide series:
NBC and FX no longer carried NASCAR as a result. NBC was paying $2.8 billion for six years of Sunday night telecasts of the National Football League starting in 2006. Both the new NFL and old NASCAR deals overlapped in 2006, which forced some postrace coverage at NBC races to air on CNBC. FX stopped airing sporting events from 2006 to 2010.
The new contracts increased the amount of coverage from each weekend's races. When the 2007 season began, all practices for NASCAR Cup Series races were televised, whereas only the final practice was carried before. In addition, all Nationwide Series final practices and qualifying sessions were also shown; before, a few qualifying sessions were not seen and only a handful of practices were seen. Most, if not all, truck series time trials are also broadcast.
From 2007 to 2010, average race viewership fell from 7.85 million at its height to 5.99 million in 2010, according to the Sports Business Journal.
Starting in 2013, Spanish-language network Fox Deportes airs select NASCAR Cup races either live or delayed.
In August 2013, Speed was replaced by Fox Sports 1, and Fuel TV by Fox Sports 2. Camping World Truck Series races remained on Fox Sports 1, while practice/qualifying sessions and regional series races alternated between Fox Sports 1 and 2 depending on scheduling. For North American markets outside of the United States, coverage of some NASCAR events carried by Speed at the time remained on an international version of Speed that operates in the regions.
In 2014, the Sprint Unlimited moved to Fox Sports 1. Also, owing to the increased viewership of qualifying sessions under the new "group" knockout format, and being the first restrictor plate race under the new system, coverage of qualifying for that year's Aaron's 499 was moved to Fox, marking the only other race besides the Daytona 500 to have a qualifying round televised on broadcast television.

Broadcasters

The broadcast teams for each package are as follows:
Bill Weber was forced to leave TNT shortly before the 4th race of TNT's schedule. Officially, Turner says it was due to a personal matter; however USA Today reported that it was due to an incident at a hotel the night before the race. Ralph Sheheen stepped in as announcer for the last 3 races on TNT in 2009. Adam Alexander filled in on pit road for the last 2 races, before moving to the announcer booth for 2010 and beyond. Sheheen returned to pit road, where he remained until the end of TNT's contract. The NASCAR on TNT Live show was discontinued and morphed into an hour-long Countdown to Green which was hosted by Alexander.

2015–2024: Fox and NBC

On October 15, 2012, NASCAR and the Fox Sports Media Group announced a new $2.4 billion eight-year deal, a 30% increase from their previous deal. On July 23, 2013, NASCAR and the NBC Sports Group announced a new $4.4 billion ten-year deal. Ten days later on August 1, 2013, NASCAR and Fox extended and expanded their agreement, paying an additional $1.4 billion to do so, to complete NASCAR's new TV package through the 2024 season. NBC reportedly bid over 50% more than ESPN and Turner for their portion of the package, despite Turner and ESPN expressing interest about continuing their relationship with NASCAR.

NASCAR Cup Series

ESPN and TNT will no longer broadcast NASCAR for the foreseeable future. The new contract succeeded a partnership with Turner Sports and ESPN which it was paid by $4.8 billion that was covered by the previous contract which was eight years that began in 2007.

Historical Race Network Table

Below is a table of each points race and the network upon which it was broadcast :

NASCAR Cup Series

Radio

Current broadcasts

Currently, two separate networks cover NASCAR races on radio:
From 2002—2006, all races were heard on XM channel 90 across the continental United States. In 2007, national satellite radio rights moved to Sirius channel 90. Among the programs on Sirius NASCAR Radio are a weekly program co-hosted by TV pit reporter Matt Yocum and Tony Stewart, and a morning drive time show formerly hosted by David Poole of The Charlotte Observer and Marty Snider of NBC and TNT. The Morning Drive is now hosted by MRN turn announcer Mike Bagley and MRN lead writer Pete Pistone. PRN's Jim Noble and Richard Childress Racing museum curator and former fueler Danny "Chocolate" Myers host the afternoon show called Tradin Paint. Longtime MRN turn announcer Dave Moody hosts SiriusXM Speedway. PRN pit reporter and turn announcer Brad Gillie co-hosts the Late Shift with Kenny Wallace. He's also the regular host of the weekend show Press Pass. Pat Patterson, also PRN turn announcer, hosts the weekend show The Frontstretch.
Following the merger of XM and Sirius, Sirius NASCAR Radio is heard on the XM through the "Best of Sirius" package on channel 90.
Both networks also have affiliation deals with hundreds of local radio stations. Many stations sign with more than one of these networks to ensure coverage of the entire season. However, for Indianapolis, if there is a conflict between the INDYCAR Radio affiliate and the radio station that carries NASCAR races, the INDYCAR Radio affiliate has first choice of carrying the race.

Beyond the United States

NASCAR in 2020 created a worldwide feed using their own Graphics they still use either Fox Sports or NBCSN depending on who is providing the race in the US, this is supplied to many broadcasters around the world. Among them are NTV, TSN, Premier Sports, Motorvision TV, Sportsnet, The Score, Bell TV, Speed Latin America, Fox Sports Latin America, ESPN Middle East, Fox Sports Australia, AB Moteurs, ESPN America, Eurosport, V Sport Motor, Ziggo Sport Totaal, Sport TV, StarHub, Dubai Sports Channel, SNTV, Fox Sports Asia and American Forces Network. Neo Sports in India start broadcasting NASCAR races in March 2010 at Martinsville.
All international broadcasts are directly taken from the domestic feed. Although the graphics are from NASCAR and without advertising.

Broadcast networks

These are the broadcasters for the 2020 NASCAR season:
CountryTV NetworkLanguageFree-to-air / Free-to-view / PayTrucksXfinityCupNotes
AfricaSuperSportVaries
AsiaFox Sports AsiaVaries
AsiaSports Illustrated Television Varies
Fox SportsEnglishNo agreement for 2019 for Fox Sports Australia to broadcast NASCAR. Live coverage is available to Australian viewers via NASCAR Trackpass
Fox Sports 2Portuguese*Subject to other live events. Every race shown commercial-free. Viewer can choose between the original or Portuguese Commentary.
RedeTVPortuguese
TSNEnglish
Fox Sports RacingEnglish*Simulcast of Practices, Qualifyings and Exhibition Races broadcast on FS1/FS2
RDSFrench*Subject to other live events.
Sport KlubCroatianNASCAR Cup Series shown commercial-free.
Arena SportSlovakianEvery race is shown commercial free
Eurosport DKDanishEvery race is shown commercial free
AB MoteursFrench
Motorvision TVGermanEach race will be broadcast without advertising, and the viewer can choose between the original or German Commentary. Is currently not broadcast on Cable TV as the contract with Sky has ended. Motorvision over Satellite and IPTV is still available.
DIGI SportHungarianNASCAR Cup Series shown commercial-free.
NEO SportsEnglish
Fox Sports SpeedItalian
Latin America Fox Sports 3Spanish*Subject to other live events. SD/HDTV feed.
Nittele G+JapaneseLive the Cup series, only the selected races.
Ziggo Sport TotaalDutchEach race will be broadcast without advertising, and the viewer can choose between the original or Dutch Commentary
MotowizjaPolishMost NASCAR Cup Series races live. Highlights from every race.
Sport TVPortugueseEvery race is shown commercial free
DIGI SportRomanianNASCAR Cup Series shown commercial-free.
ScandinaviaV Sport MotorNorwegian and SwedishEvery race is shown commercial free
Sport KlubSerbianNASCAR Cup Series shown commercial-free.
Arena SportSlovakianEvery race is shown commercial free
Sport KlubSlovenian
EurosportSpanish
Premier SportsEnglishEach race will be broadcast without advertising
FoxEnglishFox Sports carries the first 16 races of the season, as well as both exhibition races.
Fox Sports 1EnglishFox Sports carries the first 16 races of the season, as well as both exhibition races.
NBCEnglishNBC Sports carries the final 20 races of the season.
NBCSNEnglishNBC Sports carries the final 20 races of the season.
American Forces NetworkEnglishServes the United States Armed Forces around the world.

Announcers