Motion Picture Herald


The Motion Picture Herald was an American film industry trade paper published from 1931 to December 1972. It was replaced by the QP Herald, which only lasted until May 1973. It was established as the Exhibitors Herald in 1915.

History

The paper's origins go back to 1915 when a Chicago printing company launched a film publication as a regional trade paper for exhibitors in the Midwest and known as Exhibitors Herald.
Publisher Martin Quigley bought the paper and over the following two decades developed the Exhibitors Herald into an important American national trade paper for the US film industry.
In 1917, Quigley acquired and merged another publication Motography. into his magazine. In 1927, he further acquired and merged the magazine The Moving Picture World and began publishing it as Exhibitors Herald and Moving Picture World, which was later shortened to the more manageable title, Exhibitors Herald World. Exhibitors Herald and Moving Picture World also incorporated The Film Index that was founded in 1906.
After acquiring Motion Picture News in 1930, he merged these publications into the Motion Picture Herald.
The Media History Digital Library has scans of the archive of Exhibitors Herald ; Exhibitors Herald and Moving Picture World ; Exhibitors Herald World and Motion Picture Herald available online.