More Cowbell


"More Cowbell" is a comedy sketch that aired on Saturday Night Live on April 8, 2000. The sketch is presented as an episode of VH1's documentary series Behind the Music that fictionalizes the recording of the song " The Reaper" by Blue Öyster Cult. The sketch featured guest host Christopher Walken as music producer "The Bruce Dickinson", and regular cast member Will Ferrell, who wrote the sketch with playwright Donnell Campbell, as fictional cowbell player Gene Frenkle, whose overzealous playing annoys his bandmates but pleases producer Dickinson. The sketch also starred Chris Parnell as Eric Bloom, Jimmy Fallon as Albert Bouchard, Chris Kattan as Buck Dharma and Horatio Sanz as Joe Bouchard.
The sketch is often considered one of the greatest SNL sketches ever made, and in many "best of" lists regarding SNL sketches, it is often placed in the top ten, being ranked number nine by Rolling Stone. As a result of its popularity, "more cowbell" became an American pop culture catchphrase.

Synopsis

An episode of VH1's Behind the Music documenting the band Blue Öyster Cult showcases footage of the group from a 1976 recording session that produced the band's biggest hit, " The Reaper." The producer introduces himself as "The Bruce Dickinson" and tells the band they have "what appears to be a dynamite sound". The first take seems to go well but the band stops playing because the cowbell part is rather loud and distracting. Dickinson, to the surprise of most of the band, asks for "a little more cowbell" and suggests that the cowbell player, Gene Frenkle, "really explore the studio space this time". Frenkle's exuberance in following this advice causes him to bump into his bandmates as he dances around the cramped studio, thrusting his pelvis wildly in all directions, and the band aborts another take.
Frenkle sheepishly agrees to tone down his performance in the spirit of cooperation. He passive-aggressively plays the cowbell very close to Eric Bloom 's ear and fails to keep time with the rest of the band. The rest of the band expresses frustration with Frenkle, but Dickinson remains focused only on getting more cowbell onto the track. Frenkle makes an impromptu speech to the rest of the band, declaring that Dickinson's stature lends a great deal of weight to his opinion about the cowbell part and that the last time he checked, they didn't have "a whole lot of songs that feature the cowbell" and therefore he would be "doing himself a disservice, and every member of the band" if he "didn't perform the hell out of this". In the end, the band agrees to let Frenkle play the cowbell part his way. The sketch ends with a freeze frame on Frenkle with the superimposed message: "In Memoriam: Gene Frenkle: 1950–2000."

Cast

Will Ferrell's idea for the sketch came from hearing " The Reaper" over the years: "Every time I heard , I would hear the faint cowbell in the background and wonder, 'What is that guy's life like? He co-wrote the sketch with friend and playwright Donnell Campbell. Ferrell first submitted it for the episode with Norm Macdonald as host, which aired on October 23, 1999. SNL creator and executive producer Lorne Michaels was unsure about the premise, though the sketch played well among crew at the table read. According to Seth Meyers, who served as head writer several seasons later, the sketch was submitted over seven times before making the show. Ferrell re-wrote the sketch when Christopher Walken was scheduled to host to fit the actor's rhythm. The sketch was put near the end of the episode, where more offbeat/odd sketches often air.
The actors who appeared in the sketch had trouble keeping straight faces. They found Ferrell's acting, along with Walken's stone-faced performance, so funny that they were all on the verge of breaking up laughing and ruining the sketch several times. On "Take Two," Walken can be seen through the booth glass, laughing, as Ferrell's too-tight shirt rides up, exposing Ferrell's stomach while he is dancing and playing the cowbell. Even Ferrell at one point can be seen laughing for a moment soon after Jimmy Fallon laughs for the first time in the sketch. According to Fallon, Ferrell wore a tighter shirt in the live sketch than he wore at dress rehearsal to allow his stomach to hang out, in turn making Fallon laugh.

Comedy versus reality

While the song " The Reaper" by Blue Öyster Cult does indeed feature a cowbell playing throughout the song, its sound is largely drowned out by the rest of the instruments. According to Donald "Buck Dharma" Roeser, the lead singer and author-composer of the song, the sketch accurately portrays the band's look during the 1970s, but it inaccurately portrays some of the details of the actual recording:
The sketch's offbeat nature, as well as the actors breaking character, made the sketch an immediate fan favorite. Marc Spitz called it "one of the first super-memes of the new century" in the New York Times. Walken continued to hear from fans about the sketch in years afterward: "I hear about it everywhere I go. It's been YEARS, and all anybody brings up is 'COW-bell.' I guess you never know what's gonna click." Ferrell even speculates that it "ruined" Walken's life.
Members of Blue Öyster Cult were positive regarding the sketch. Though the song was previously well known for its creepy tone, co-vocalist Buck Dharma said that "Ferrell pretty much sabotaged that."

In popular culture

The sketch was referenced on various episodes of SNL in years to come. On May 14, 2005, on an episode that Will Ferrell hosted, the Gene Frenkle character made a reappearance on the set of Saturday Night Live as musical guest Queens of the Stone Age played their first song of the night, "Little Sister" – which features a jam block, an instrument similar to a cowbell. In his Gene Frenkle costume, Ferrell played the song's jam block part using a large cowbell along with the band, drawing much applause. Promotions for the April 5, 2008 Christopher Walken/Panic! at the Disco episode of Saturday Night Live referenced the "More Cowbell" sketch. The cowbell did not appear during the actual episode. At the end of the May 16, 2009 Will Ferrell/Green Day episode, Green Day performed "East Jesus Nowhere" with Ferrell on the cowbell. Ferrell's appearance was unrehearsed and it was unknown to Green Day that Ferrell would appear. Additionally, Ferrell was unfamiliar with the song and not aware of the sound-break near its end. As the sound-break continued, Ferrell elaborately played single "final" cowbell beats, expecting the lights to fade, then began to leave the stage. Lead singer Billie Joe Armstrong called him back, saying, "Wait, goddamn it!" and began his vocal. Ferrell came to the microphone and asked, "Wait, is this song still going on?" Laughing, Armstrong answered, "Yes."
Ferrell guest-starred on the final episode of The Tonight Show with Conan O'Brien, playing cowbell in reference to the sketch. Ferrell appeared in the 2011 video for "Make Some Noise" by the Beastie Boys, in the front of a limo, playing a cowbell. Ferrell and Red Hot Chili Peppers drummer Chad Smith appeared on the May 22, 2014 episode of The Tonight Show Starring Jimmy Fallon for a charity drum-off battle. Despite Smith clearly giving the better performance, Ferrell was named the winner and awarded a giant gold cowbell after Ferrell, realizing he could not outplay Smith, pulled out a cowbell after the latter's third solo, whereupon both were joined by Smith's Chili Peppers bandmates for a performance of " The Reaper" with Ferrell playing cowbell.
At Ferrell's all-star cancer benefit concert Best Night of Your Life on October 6, 2018, Ferrell joined Coldplay's Chris Martin on cowbell for the song "Viva la Vida."
In St. Charles, Missouri, a marathon/half marathon race is held annually called MO’ Cowbell Run. The race name was inspired by the SNL sketch.
At Washington State University during their historic NCAA basketball tournament runs in 2007-2008, coached by Tony Bennett, power forward Robbie Cowgill prompted student section chants of "I've got a fever and the only prescription is more Cowgill." Los Angeles Angels and New York Mets outfielder Collin Cowgill was the subject of similar fan jokes.
Ferrell claimed in 2019 that this "More Cowbell" sketch "ruined" Walken's life because Walken is best known by the general public for his role in this sketch.
The various Tesla electric cars with Autopilot feature an “Easter Egg” that shows the cowbell on the screen. If the driver engages the autopilot activation 4 times in quick succession, it starts cowbell mode, which plays a long audio clip of the sketch and shows a rainbow trail on the touchscreen following the car.
In The Lord of the Rings Online MMORPG, there is an item that can be used for music generation called the "Moor Cowbell".

Citations