Moral panic


A moral panic is a feeling of fear spread among many people that some evil threatens the well-being of society. It is "the process of arousing social concern over an issue – usually the work of moral entrepreneurs and the mass media".
In recent centuries the mass media have become important players in the dissemination of moral indignation, even when they do not appear to be consciously engaged in sensationalism or in muckraking. Simply reporting the facts can be enough to generate concern, anxiety, or panic. Stanley Cohen states that moral panic happens when "a condition, episode, person or group of persons emerges to become defined as a threat to societal values and interests". Examples of moral panic include the belief in widespread abduction of children by predatory paedophiles, belief in ritual abuse of women and children by satanic cults, and concerns over the effects of music lyrics.
Some moral panics can become embedded in standard political discourse, which include concepts such as "Red Scare"
and terrorism.

Use as a social science term

gave the term academic treatment in his book Understanding Media, written in 1964. According to Cohen, author of a sociological study about youth culture and media titled Folk Devils and Moral Panics, a moral panic occurs when "... condition, episode, person or group of persons emerges to become defined as a threat to societal values and interests". Those who start the panic when they fear a threat to prevailing social or cultural values are known by researchers as 'moral entrepreneurs', while people who supposedly threaten social order have been described as 'folk devils'.

British and American differences in definition

Many sociologists have pointed out the differences between definitions of a moral panic as described by American versus British sociologists. Kenneth Thompson claimed that American sociologists tended to emphasize psychological factors, while the British portrayed "moral panics" as crises of capitalism.
British criminologist Jock Young used the term in his participant observation study of drug consumption in Porthmadog between 1967 and 1969. In Policing the Crisis: Mugging, the State and Law and Order, Stuart Hall and his colleagues studied the public reaction to the phenomenon of mugging and the perception that it had recently been imported from American culture into the UK. Employing Cohen's definition of 'moral panic', Hall et al. theorized that the "...rising crime rate equation..." performs an ideological function relating to social control. Crime statistics, in Hall's view, are often manipulated for political and economic purposes; moral panics could thereby be ignited to create public support for the need to "...police the crisis".

Cohen's stages of moral panic

According to Cohen, there are five key stages in the construction of a moral panic:
  1. Someone, something or a group are defined as a threat to social norms or community interests
  2. The threat is then depicted in a simple and recognizable symbol/form by the media
  3. The portrayal of this symbol rouses public concern
  4. There is a response from authorities and policy makers
  5. The moral panic over the issue results in social changes within the community
In 1971, Cohen investigated a series of "moral panics". Cohen used the term "moral panic" to characterize the reactions of the media, the public, and agents of social control to youth disturbances. This work, involving the Mods and Rockers, demonstrated how agents of social control amplified deviance. According to Cohen, these groups were labelled as being outside the central core values of consensual society and as posing a threat to both the values of society and society itself, hence the term "folk devils".
In a more recent edition of Folk Devils and Moral Panics, Cohen suggested that the term "panic" in itself connotes irrationality and a lack of control. Cohen maintained that "panic" is a suitable term when used as an extended metaphor.

Mass media

The concept of "moral panic" has also been linked to certain assumptions about the mass media. Cohen stated that the mass media is the primary source of the public's knowledge about deviance and social problems. He further argued that moral panic gives rise to the folk devil by labelling actions and people. Christian Joppke, furthers the importance of media as he notes, shifts in public attention 'can trigger the decline of movements and fuel the rise of others'.
According to Cohen, the media appear in any or all three roles in moral panic dramas:
Moral panics have several distinct features. According to Goode and Ben-Yehuda, moral panic consists of the following characteristics:
Writing about the Blue Whale Challenge and the Momo Challenge as examples of moral panics, Benjamin Radford listed themes he commonly observed in modern versions of these phenomena:

1840s-1860s: Nativist movement and the Know-Nothing Party

This example reflects the fear of immigrants which emerged in the United States during the 1840s and 1850s. A short-lived national The Know-Nothing Party embodied the Moral Panic Theory, focusing upon Catholic immigrants and labelling them as members of an "out-group". This was due to their rejection of traditional Americanism. Nativist criticism of immigrants from Catholic nations centered upon the control of the Pope over the church. The widespread concern regarding the perceive social threat is exhibited by the showing of the Know Nothing Party in the Presidential Election of 1856, where they won 21.5% of the total vote share. It is important to note the quick decline in political success for the Know Nothing Party as a result of a decline in concern for the perceived social threat, an indicative feature of the movements situated in Moral Panic.

20th–21st century: public health

The fear of disease and the spread of panic dates back many centuries and it continues to exist into the 21st century due to the existence and spread of diseases such as AIDS. Cohen's idea of the "folk devil" and epidemics may be synonymous in their role in spreading mass panic and fear. Prior to the 20th century, an intense concentration on hygiene emerged with a medical belief which is referred to as the miasma theory, which stated that disease was the direct result of the polluting emanations of filth: sewer gas, garbage fumes, and stenches polluted air and water, resulting in epidemics. The Great Stink of 1858 was blamed on miasma, along with reoccurring cholera epidemics during the Victorian era. Although the water was safe to drink in most parts of London, such a panic had arisen that very few people would dare drink the water.

1919–1920, late 1940s, and 1950s: Communism

During the year 1919, the year 1920, the late 1940s, and the 1950s, the United States had a moral panic over communism and feared being attacked by the Soviet Union. In the late 1940s and the 1950s, Senator Joseph McCarthy led a witch hunt against communists called McCarthyism, where people were accused of being communists.

1920s–present: "The Devil's music"

This section of this page is in need of updating.
Over the years, there has been concern of various types of new music, often called "the devil's music", causing spiritual or otherwise moral corruption to younger generations. While the types of music popularly labeled "the devil's music" has changed with time, along with the intended meaning of the term, this basic factor of the moral panic has remained constant. It could thus be argued that this is really a series of smaller moral panics that fall under a larger umbrella. While most notable in the United States, other countries such as Romania have seen exposure to or promotion of the idea as well.
Blues was one of the first music genres to receive this label, mainly due to a perception that it incited violence and other poor behavior. In the early 20th century, the blues was considered disreputable, especially as white audiences began listening to the blues during the 1920s.
Jazz was another early receiver of the label. At the time, traditionalists considered jazz to contribute to the breakdown of morality. Despite the veiled attacks on Blues and Jazz as "negro music" often going hand-in-hand with other attacks on the genres, urban middle-class African Americans perceived jazz as "devil's music", and agreed with the beliefs that Jazz's improvised rhythms and sounds were promoting promiscuity. At this stage, the idea of a link between music and Satanism as a theistic religion was not a major component in the accusations of blues, jazz, or other genres of music.
The idea of backmasking as a part of this moral panic began to enter the public discussion with the Paul is Dead rumor, which popularized the idea that messages recorded backwards in music contained messages by or about the artist, the focus of the topic would change in the 1970s: then, religious leaders in the United States began to claim that backmasking in music of the time, particularly Rock music, glorified and promoted Satanism through ways that could be accepted subconsciously, a rumor boosted by the film The Exorcist, where satanic backmasking was a plot point. This was roughly the point where the notion of music explicitly associated with satanism as a theistic religion first became widely spread. This culminated in the proposal in 1983 of bills in California and Arkansas, and later in 1985 with a hearing by the Parents Music Resource Center, of which the targeting of rock and heavy metal played a large part in bringing about.
Some have speculated that the rock phase of the panic in the '70s and '80s contributed to the popularity of the satanic ritual abuse moral panic in the '80s.
Since the mid-to-late 1980s, the term has been closely associated with heavy metal music through falsifiable concepts like backmasking, as well as overt content of some major acts in the genre, and the PMRC's activities. However, in some crank communities, the aforementioned applications and meanings of the term "the devil's music" are still widely in use. There are also applications of the term to musical genres that to others would seem unusual or irrational to be labeled "the devil's music", such as country and Christian rock, but these ideas never caught on like the above examples and today tend to not be common outside the aforementioned crank communities.

1950s: Switchblades

In the United States, a 1950 article titled "The Toy That Kills" in the Women's Home Companion, about automatic knives, or "switchblades", sparked significant controversy. It was further fuelled by highly popular films of the late 1950s, including Rebel Without a Cause, Crime in the Streets, 12 Angry Men, The Delinquents, High School Confidential, and the 1957 Broadway musical, West Side Story. Fixation on the switchblade as the symbol of youth violence, sex, and delinquency resulted in demands from the public and Congress to control the sale and possession of such knives. State laws restricting or criminalizing switchblade possession and use were adopted by an increasing number of state legislatures, and many of the restrictive laws around them worldwide date back to this period.

1960s: Mods and rockers

In early 1960s Britain, the two main youth subcultures were Mods and Rockers. The "Mods and Rockers" conflict was explored as an instance of moral panic by sociologist Stanley Cohen in his study Folk Devils and Moral Panics, which examined media coverage of the Mod and Rocker riots in the 1960s. Although Cohen acknowledged that Mods and Rockers engaged in street fighting in the mid-1960s, he argued that they were no different from the evening brawls that occurred between non-Mod and non-Rocker youths throughout the 1950s and early 1960s, both at seaside resorts and after football games.

1970s–present: increase in crime

Research shows that fear of increasing crime rates is often the cause of moral panics. Recent studies have shown that despite declining crime rates, this phenomenon, which often taps into a population's "herd mentality", continues to occur in various cultures. Japanese jurist :ja:浜井浩一|Koichi Hamai explains how the changes in crime recording in Japan since the 1990s caused people to believe that the crime rate was rising and that crimes were getting increasingly severe.

1970s-present: Halloween candy tampering

An article published in The New York Times in 1970 claimed that "Those Halloween goodies that children collect this weekend on their rounds of ‘trick or treating’ may bring them more horror than happiness", and provided specific examples of potential tamperings, including "that plump red apple that Junior gets from a kindly old woman down the block. It may have a razor blade hidden inside," and "Last year in Oneida, N. Y., someone gave three children trick‐or‐treat apples with sewing needles in them." Rumors of randomly-distributed poison candy or fruit are nothing more than urban legends; no child has ever been killed by eating a Halloween candy from a stranger.

1970s–present: violence and video games

There have been calls to regulate violence in video games for nearly as long as the video game industry has existed, with Death Race being a notable early example. In the 1990s, improvements in video game technology allowed for more lifelike depictions of violence in games such as Mortal Kombat and Doom. The industry attracted controversy over violent content and concerns about effects they might have on players, generating frequent media stories that attempted to associate video games with violent behavior, in addition to a number of academic studies that reported conflicting findings about the strength of correlations. According to Christopher Ferguson, sensationalist media reports and the scientific community unintentionally worked together in "promoting an unreasonable fear of violent video games". Concerns from parts of the public about violent games led to cautionary, often exaggerated news stories, warnings from politicians and other public figures, and calls for research to prove the connection, which in turn led to studies "speaking beyond the available data and allowing the promulgation of extreme claims without the usual scientific caution and skepticism."
Since the 1990s, there have been attempts to regulate violent video games in the United States through congressional bills as well as within the industry. Public concern and media coverage of violent video games reached a high point following the Columbine High School massacre in 1999, after which videos were found of the perpetrators, Eric Harris and Dylan Klebold, talking about violent games like Doom and making comparisons between the acts they intended to carry out and aspects of games.
Ferguson and others have explained the video game moral panic as part of a cycle that all new media go through. In 2011, the U.S. Supreme Court ruled that legally restricting sales of video games to minors would be unconstitutional and deemed the research presented in favour of regulation, as "unpersuasive".

1970s–present: war on drugs

Some critics have pointed to moral panic as an explanation for the War on Drugs. For example, a Royal Society of Arts commission concluded that "the Misuse of Drugs Act 1971... is driven more by 'moral panic' than by a practical desire to reduce harm."
Some have written that one of the many rungs supporting the moral panic behind the war on drugs was a separate but related moral panic, which peaked in the late 1990s, involving media's gross exaggeration of the frequency of the surreptitious use of date rape drugs. News media have been criticized for advocating "grossly excessive protective measures for women, particularly in coverage between 1996 and 1998," for overstating the threat and for excessively dwelling on the topic. For example, a 2009 Australian study found that drug panel tests were unable to detect any drug in any of the 97 instances of patients admitted to the hospital believing their drinks might have been spiked.

1980s–1990s: ''Dungeons & Dragons''

At various times, Dungeons & Dragons and other tabletop role-playing games have been accused of promoting such practices as Satanism, witchcraft, suicide, pornography and murder. In the 1980s and later, some groups, especially fundamentalist Christian groups, accused the games of encouraging interest in sorcery and the veneration of demons.

1980s–1990s: Satanic ritual abuse

Also known as the "satanic panic", this was a series of moral panics regarding Satanic ritual abuse that originated in the United States and spread to other English-speaking countries in the 1980s and 1990s, which led to a string of wrongful convictions.

1980s: HIV/AIDS

may lead to or exacerbate other health conditions such as pneumonia, fungal infections, tuberculosis, toxoplasmosis, and cytomegalovirus. A meeting of the British Sociological Association's South West and Wales Study entitled "AIDS: The Latest Moral Panic" was prompted by the growing interest of medical sociologists in AIDS, as well as that of UK health care professionals working in the field of health education. It took place at a time when both groups were beginning to voice an increased concern with the growing media attention and fear-mongering that AIDS was attracting. In the 1980s, a moral panic was created within the media over HIV/AIDS. For example, in Britain, a prominent advertisement by the government suggested that the public was uninformed about HIV/AIDS due to a lack of publicly accessible and accurate information.
The media outlets nicknamed HIV/AIDS the "gay plague", which further stigmatized the disease. However, scientists gained a far better understanding of HIV/AIDS as it grew in the 1980s and moved into the 1990s and beyond. The illness was still negatively viewed by many as either being caused by or passed on through the gay community. Once it became clear that this wasn't the case, the moral panic created by the media changed to blaming the overall negligence of ethical standards of the younger generation, resulting in another moral panic. Authors behind AIDS: Rights, Risk, and Reason argued that "British TV and press coverage is locked into an agenda which blocks out any approach to the subject which does not conform in advance to the values and language of a profoundly homophobic culture—a culture that does not regard gay men as fully or properly human. No distinction obtains for the agenda between 'quality' and 'tabloid' newspapers, or between 'popular' and 'serious' television."
In the 1990s, blame shifted to "uncivilized Africans" as the new "folk devils", with a popular theory alleging that HIV originated from humans having sex with simians. This theory was debunked by numerous experts.

1970s–present: sex offenders, child sexual abuse, and pedophilia

The media narrative of a sex offender highlighting egregious offenses as typical behaviour of any sex offender, and media distorting the facts of some cases, has led legislators to attack judicial discretion, making sex offender registration mandatory based on certain listed offenses rather than individual risk or the actual severity of the crime, thus practically catching less serious offenders under the domain of harsh sex offender laws. In the 1990s and 2000s, there have been instances of moral panics in the UK and the US related to colloquial uses of the term pedophilia to refer to such unusual crimes as high-profile cases of child abduction.
The moral panic over pedophilia began in the 1970s after the sexual revolution. While homosexuality was becoming more socially accepted after the sexual revolution, pro-contact pedophiles believed that the sexual revolution never helped pro-contact pedophiles. In the 1970s, pro-contact pedophile activist organizations such as Paedophile Information Exchange and North American Man/Boy Love Association were formed in October 1974 and December 1978, respectively. Despite receiving some support, PIE received much backlash when they advocated for abolishing or lowering age of consent laws. As a result, people protested against PIE. Until the first half of the 1970s, sex was not yet part of the concept of domestic child abuse, which used to be limited to physical abuse and neglect. The sexual part of child abuse became prominent in the United States due to the encounter of two political agendas: the fight against battered child syndrome by pediatricians during the 1960s and the feminist anti-rape movement, in particular the denunciation of domestic sexual violence. These two movements overlapped in 1975, creating a new political agenda about child sexual abuse. Laura Lowenkron wrote: "The strong political and emotional appeal of the theme of 'child sexual abuse' strengthened the feminist criticism of the patriarchal family structure, according to which domestic violence is linked to the unequal power between men and women and between adults and children." Although the concern over child sexual abuse was caused by feminists, the concern over child sexual abuse also attracted traditional groups and conservative groups. Lowenkron wrote: "Concerned about the increasing expansion and acceptance of so-called 'sexual deviations' during what was called the libertarian age from the 1960s to the early 1970s," conservative groups and traditional groups "saw in the fight against 'child sexual abuse' the chance" to "revive fears about crime and sexual dangers".
The moral panic over sex offenders and pedophiles became very intense in the early 1980s. In the 1980s, the media began to report more frequently on cases of children being raped, kidnapped or murdered. In 1981, a 6 year old boy named Adam Walsh was abducted, murdered, and beheaded. Investigators believe the murderer was serial killer Ottis Toole. The murder of Adam Walsh took over nationwide news and led to a moral panic over child abduction. After Adam Walsh was killed, new laws for missing children were created. According to criminologist Richard Moran, " created a nation of petrified kids and paranoid parents. Kids used to be able to go out and organize a stickball game, and now all playdates and the social lives of children are arranged and controlled by the parents." During the 1980s, inaccurate and heavily flawed data about sex offenders and their recidivism rates was published. This data led to society believing that sex offenders have a particularly high recidivism rate, which led to the creation of sex offender registries. Later information revealed that sex offenders, including child sex offenders, have a low recidivism rate. Other highly publicized cases, similar to the murder of Adam Walsh, include the abduction and murder of eleven year old boy Jacob Wetterling in 1989, the rape and murder of seven year old girl Megan Kanka in 1994, and the rape and murder of nine year old girl Jessica Lunsford in 2005. These cases of children being killed, raped and/or abducted led to a creation of sex offender registries and sex offender laws. Another contributing factor in the moral panic over pedophiles and sex offenders was the day-care sex-abuse hysteria in the 1980s and early 1990s, including the McMartin preschool trial. This led to a moral panic where parents became hypervigilant with concerns of predatory child sex offenders seeking to abduct children in public spaces, such as playgrounds.
Society's opinion on sex offenders is generally extremely negative, with sex offenders being one of the most hated types of people in society. Daniel J. Wood wrote, "Many studies have been conducted to evaluate the public's attitude toward sex offenders and most, to put it bluntly, would like to torture them before they are sentenced to death". Pedophiles and child molesters are also some of the most hated types of people in society. Pedophilia in particular is extremely despised, which some have referred to as a stigma. One study reported high levels of anger, fear and social rejection towards pedophiles who have not committed a crime. Society's attitude towards child sexual abuse is extremely negative, with some surveys ranking child sexual abuse as morally worse than murder.

1999–present: Mass shootings

After the Columbine High School shooting happened on April 20, 1999, people began to become very worried about school shootings. In a survey from April 2000, 63% of Americans with children in grades K–12 believed it was very likely or somewhat likely for a shooting similar to the Columbine massacre to happen in their community. 70% of parents in an April 2000 survey said they were either somewhat more concerned or much more concerned about school violence specifically as a result of the Columbine massacre. A survey in August 2019 revealed that 48% of Americans worry about being a victim of a mass shooting or their relative being a victim of a mass shooting. Worrying about this was most common among women, adults ages 18–34, democrats , and owners. A survey in September 2019 revealed that 61% of Americans are somewhat or very worried about a mass shooting happening in their community. According to a Pew Research survey from March and April 2018, 57% of teens in the United States are either somewhat or very worried about a school shooting happening at their school. In the surveys by Pew Research in March and April 2018, 63% of parents with a teenage son or daughter said they are either somewhat or very worried about a shooting happening at their son or daughter's school. Studies show that the media reporting constantly on mass shootings inspires more mass shootings to happen, creating copycats, with many mass shooters attempting to emulate previous mass shooters.

2001–present: Terrorism and Islamic extremism

After the September 11 attacks in 2001, a widespread fear of terrorism has grown in the United States. The United States began the War on Terror, which included a war in Afghanistan and a war in Iraq. Following the September 11 attacks, there was a dramatic increase in hate crimes against Muslims and Arabs in the United States, with rates peaking in 2001 and later surpassed in 2016. Anti-islamic sentiment became an issue for Muslims in the United States after the September 11 attacks and it continued when the Islamic State of Iraq and the Levant became an issue in the 2010s. According to data from 2010, 48% of Muslims said they experienced discrimination for their religion in the past year.

2000–present: human trafficking

Many critics of contemporary anti-prostitution activism argue that much of the current concern about human trafficking and its more general conflation with prostitution and other forms of sex work have hallmarks of moral panic. They further argue that this moral panic shares much in common with the 'white slavery' panic of a century earlier that prompted passage of the 1910 Mann Act.

2000–present: jenkem

In the mid-1990s, jenkem was reported to be a popular street drug among Zambian street children manufactured from fermented human waste. In November 2007, there was a moral panic in the United States after widespread reports of jenkem becoming a popular recreational drug in middle and high schools across the country, though the true extent of the practice has since been called into question. Several sources reported that the increase in American media coverage was based on a hoax and on faulty Internet research.

2000–present: chemsex

It has been observed that reliable data and relevant research are generally lacking about chemsex and this situation is generating a climate of moral panic. In a 2015 article published by The Guardian, it has been argued that an exaggerated reporting might give the public a distorted impression of the magnitude of this phenomenon – and that can only increase the level of collective anxiety.

2018–present: Momo Challenge

In mid-2018, reports began emerging of a supposed "suicide challenge" dubbed the Momo Challenge, where people would be threatened into carrying out dangerous or even life threatening tasks by users with avatars depicting a frightening face – in reality, an image of a sculpture produced by a Japanese artist in 2016 – then being pressured to do these tasks with images of gore and violence if they did not obey. While reports of the challenge directly resulting in injury or suicide are unsubstantiated, media outlets in several countries began spreading rumours that children had injured themselves or even committed suicide following the challenge, although most evidence has revealed that no such incidents have taken place.

Criticism

Paul Joosse has argued that while classic moral panic theory styled itself as being part of the 'sceptical revolution' that sought to critique structural functionalism, it is actually very similar to Durkheim's depiction of how the collective conscience is strengthened through its reactions to deviance. In his analysis of Donald Trump's 2016 electoral victory, Joosse reimagined moral panic in Weberian terms, showing how charismatic moral entrepreneurs can at once deride folk devils in the traditional sense while avoiding the conservative moral recapitulation that classic moral panic theory predicts. Another criticism is that of disproportionality: there is no way to measure what a proportionate reaction should be to a specific action.
Writing in 1995 about the moral panic that arose in the UK after a series of murders by juveniles, chiefly that of two-year-old James Bulger by two ten-year-old boys but also including that of 70-year-old Edna Phillips by two 17-year-old girls, the sociologist Colin Hay pointed out that the folk devil was ambiguous in such cases; the child perpetrators would normally be thought of as innocent.
In "Rethinking 'moral panic' for multi-mediated social worlds", Angela McRobbie and Sarah Thornton argued "that it is now time that every stage in the process of constructing a moral panic, as well as the social relations which support it, should be revised." Their argument is that mass media has changed since the concept of moral panic emerged so "that 'folk devils' are less marginalized than they once were", and that 'folk devils' are not only castigated by mass media but supported and defended by it as well. They also suggest that the "points of social control" that moral panics used to rest on "have undergone some degree of shift, if not transformation."
The British criminologist Yvonne Jewkes has also raised issue with the term 'morality', how it is accepted unproblematically in the concept of 'moral panic' and how most research into moral panics fails to approach the term critically but instead accepts it at face value. Jewkes goes on to argue that the thesis and the way it has been used fails to distinguish between crimes that quite rightly offend human morality, and thus elicit a justifiable reaction, and those that demonise minorities. The public are not sufficiently gullible to keep accepting the latter and consequently allow themselves to be manipulated by the media and the government.
Another British criminologist, Steve Hall, goes a step further to suggest that the term 'moral panic' is a fundamental category error. Hall argues that although some crimes are sensationalized by the media, in the general structure of the crime/control narrative the ability of the existing state and criminal justice system to protect the public is also overstated. Public concern is whipped up only for the purpose of being soothed, which produces not panic but the opposite, comfort and complacency.
Echoing another point Hall makes, the sociologists Thompson and Williams argue that the concept of 'moral panic' is not a rational response to the phenomenon of social reaction, but itself a product of the irrational middle-class fear of the imagined working-class 'mob'. Using as an example a peaceful and lawful protest staged by local mothers against the re-housing of sex-offenders on their estate, Thompson and Williams show how the sensationalist demonization of the protesters by moral panic theorists and the liberal press was just as irrational as the demonization of the sex offenders by the protesters and the tabloid press.
Many sociologists and criminologists have revised Cohen's original framework. The revisions are compatible with the way in which Cohen theorizes panics in the third Introduction to Folk Devils and Moral Panics.

Other uses

The term was used in 1830, in a way that completely differs from its modern social science application, by a religious magazine regarding a sermon. The phrase was used again in 1831, with an intent that is possibly closer to its modern use.