Meraas


Meraas is a privately held holding company headquartered in Dubai with operations and assets in the United Arab Emirates.
Meraas is due to become a subsidiary of Dubai Holding.

History

Since its founding in 2007, the Dubai-based conglomerate has launched several projects in multiple sectors including real estate, retail, hospitality, food and beverage, leisure and entertainment and healthcare. Sheikh Ahmed bin Saeed Al Maktoum serves as the Group Chairman of Meraas.
The Meraas real estate portfolio comprises property development sales and asset management across Dubai. Projects include Port de La Mer, Central Park at City Walk, Cherrywoods, Bluewaters Residences, Bvlgari Residences, Nikki Beach Residences and Villa Amalfi.
In 2019 Meraas launched its latest destination, Dubai Harbour. When complete, the development will become the Middle East's first yachting community hub and the largest marina in the Middle East and North Africa, comprising a total of 1,100 berths. It will also be home to the Dubai Lighthouse - a 135-metre structure set to become another key landmark in the city.
In 2020 Meraas is set to open Ain Dubai. Standing at more than 250-metres tall and has over 9,000 tonnes of steel, the Ain Dubai is located on the Bluewaters island destination. The structure is set to break the Guinness World Record for the tallest observation wheel once complete in time for Expo 2020 Dubai.

Lines of business

The firm's real estate division comprises property development sales and asset management. Projects include City Walk, Bluewaters Island, Jumeira Bay, Pearl Jumeira, La Mer, and Dubai Harbour, a new waterfront destination which will feature the Middle East and North Africa region's largest marina. Recently, Meraas launched its first townhouse community in Dubai, Cherrywoods.
Leisure & Entertainment
The Leisure & Entertainment division develops and operates entertainment destinations and venues in Dubai to support Dubai's 2020 Tourism Vision. In 2018, the firm added Dubai Safari to its portfolio. Projects also include The Green Planet in City Walk, a destination that recreates a tropical forest and houses over 3,000 plants and animals, Hub Zero in City Walk, an indoor entertainment centre comprising rides, virtual reality experiences, adventure climbing and experiential zones, Hawa Hawa in La Mer, the first inflatable playground of its kind outside of East Asia, and Ain Dubai in Bluewaters, the world's tallest observation wheel.
Retail
The retail division covers retail outlets at City Walk, The Beach, Boxpark, The Outlet Village, Al Seef, La Mer, Bluewaters and Last Exit. These include a number of international retailers.
Hospitality
The hospitality division handles hotel operation for the group and has partnered with hotel operators such as Bvlgari Hotels and Resorts, Jumeirah, Marriott, Nikki Beach Hotels and Resorts, Caesars Entertainment. Meraas Hospitality properties include La Ville Hotel & Suites, Caesars Palace Bluewaters Dubai, Caesars Resort Bluewaters Dubai, Zabeel House, Zabeel House MINI and Al Seef Hotel.
Food & Beverage
As part of its food and beverage division, Meraas has a range of more than 15 concepts in 35 different locations around Dubai. These include both owned home-grown concepts such as Pots, Pans & Boards, SIKKA Café, Retro Feasts, Dri Dri, Poco Loco, Boutique Le Chocolat, Al Mashowa and The Brass as well as several international franchises.
Healthcare
Meraas healthcare division comprises Valiant Clinic, a multi-specialty outpatient clinic located in City Walk.

Real estate

Meraas’ real estate division comprises property development, sales and asset management across Dubai.
Bluewaters Residences
Bluewaters Residences is a collection of one to four-bedroom apartments, penthouses and townhouses located on the man-made island of Bluewaters. The properties are set over a podium that is designed to capture views of the Persian Gulf. Handover to first residents started in February 2019.
Bvlgari Residences
Bvlgari Residences is located in Jumeira Bay and comprises one to three-bedroom apartments, four-bedroom penthouses and three to six-bedroom mansions. The development has been designed by Italian architect Antonio Citterio and is one of only six Bvlgari branded residences globally. First handover to residents was announced in February 2018.
Central Park at City Walk
Central Park at City Walk is a residential neighbourhood which will surround a 40,000 square metre private park in the heart of Dubai. The one to four-bedroom apartments will offer residents views of the park as well as of Dubai's skyline.
Cherrywoods
Cherrywood, launched in 2019, is a development featuring three to four-bedroom townhouses. The neighbourhood is home to retail outlets, restaurants, a community centre and a central park.
City Walk Residences
City Walk Residences is a collection of one to four-bedroom apartments. City Walk's high-street retail theme also extends into the residential boulevard with a number of car showrooms, art and craft galleries, home décor boutiques, as well as art and music studios and restaurants.
Port de La Mer Residences
Port de La Mer is the first freehold master developed community in the heart of Jumeirah, comprising a collection of one to five-bedroom apartments located at the tip of the North Peninsula at La Mer.
Nikki Beach Residences
Nikki Beach Residences are a set of branded homes adjacent to Nikki Beach Resort & Spa Dubai in Pearl Jumeira. The development includes one to four-bedroom apartments, penthouses and apartment townhouses. Handover to residents started in March 2018.
Zabeel Saray Royal Residence
Zabeel Saray Royal Residence is a collection of 38 Royal Residences located on the Palm Jumeirah.
Villa Amalfi
Villa Amalfi is a community of three to five-bedroom villas set in the centre of Jumeira Bay.
The company also owns a number of real estate plots in Dubai, including Jebel Ali Hills, Jebel Ali Industrial Development, Jumeira Bay, La Mer, Nad Al Sheba Gardens, Al Mamzar Front, Al Satwa, Al Warsan First Redevelopment and Al Warsan Industrial Plot.

Destinations

Al Seef
Al Seef is a 1.8-kilometre waterfront promenade designed to reflect the role the unique natural waterway that Dubai Creek has played in shaping the culture and heritage of the city. Al Seef also has a marina with 56 berths for private yachts.
Bluewaters
Bluewaters features residential, retail and hospitality zones bordered by walkways and a private beach, located off the coast of JBR and within touching distance of Dubai Marina. The destination is home to Ain Dubai, the world's tallest and largest observation wheel that stands at a height of 250+ metres.
Boxpark
In February 2015 Meraas launched Boxpark, a destination spanning across 1.2-kilometres located on Al Wasl road, combining contemporary architecture with the aesthetics of warehouse containers.
City Walk
In December 2013, Meraas launched City Walk, an open-air lifestyle destination, spanning an area of more than 10 million square feet.
Dubai Harbour
In January 2017, His Highness Shaikh Mohammed bin Rashid Al Maktoum unveiled Dubai Harbour, offering berths for yacht owners, with views of some of Dubai's landmarks – Ain Dubai at Bluewaters and Palm Jumeirah.
Jumeira Bay
Jumeira Bay is a destination that has been sculpted in the shape of a seahorse. It has views of the ocean and is home to the Bvlgari Resort & Residences Dubai.
Kite Beach
Spanning over 1.1 million square feet, Kite Beach features a 14-kilometre running track as well as a variety of retail outlets and eateries. The destination regularly hosts community art fairs and markets, sports tournaments and races.
La Mer
La Mer, launched in October 2017, is a beachfront destination located on 2.5-kilometres of beach.
Last Exit
Last Exit is a themed food truck concept offering a selection gourmet street food.
Pearl Jumeira
Pearl Jumeira is one of the newest neighbourhoods in the Jumeira 1 district. It is home to Nikki Beach Resort and Spa Dubai that opened its doors on December 20 and features 132 keys including 117 rooms and suites, 15 villas and 63 private residences.
The Beach
The Beach is a beachfront destination that houses leisure and entertainment, F&B, retail and water sports concepts, as well as an outdoor gym. Set against the backdrop of the Persian Gulf, the destination is a place for people to eat, shop, relax and socialise.
The Outlet Village
Launched in September 2016, The Outlet Village is an indoor retail destination.

Enterprises

The enterprise division is responsible for the management of shareholders’ investments, joint ventures and commercial partnerships. The division assesses businesses opportunities and engages partners that add value to the firm's portfolio. This division manages Dubai Parks and Resorts, Rove Hotels, Dubai Hills Estate, Dubai Water Canal, Caesars Bluewaters Dubai and Dubai Cruise Terminal.
Dubai Cruise Terminal
located in Dubai Harbour, will include two cruise terminals, capable of accommodating up to three cruise ships concurrently and up to 13,200 passengers.
Caesars Bluewaters Dubai
A strategic partnership by Meraas and Caesars Entertainment Corporation to bring two luxury hotels, a beach club and theatre to the man-made island of Bluewaters_Island
DXB Entertainments
The largest leisure and entertainment company in the region and the owners of Dubai Parks and Resorts, the region's largest integrated theme park destination
Rove Hotels
A contemporary hospitality brand
Dubai Hills Estate
A joint venture by Meraas and Emaar Properties, it is one of the largest master-planned communities in Dubai
Dubai Water Canal
Has been developed by Meraas, Meydan and the Roads and Transport Authority, and is spread across 4 million square foot of land

Initiatives

In 2018, Meraas launched Visit Hatta, an initiative aimed at developing the mountainous region of Hatta and establishing it as a national park and a leading ecotourism destination. It comprises Hatta Wadi Hub, an adventure and activity centre, Hatta Damani Lodges Resort, which includes luxury cabins, and Hatta Sedr Trailers Resort, the first-ever trailer hotel concept.
The company is also responsible for implementing Hala China, a joint initiative by Meraas and Dubai Holding which is aligned with Dubai's Tourism Vision 2020 and aimed at enhancing economic and cultural exchange to drive investment cooperation between Dubai and China. The initiative seeks to attract Chinese visitors and investors to Dubai through an annual calendar of tailored events and tour packages that span seven categories – stay, shop, eat, play, explore, wellness and concierge.