Brittany Alexandria Sheets, known professionally as Mars Argo, is an American singer, songwriter, actress, photographer, and Internet personality. She is prominently known for her portrayal of fictionalized stage personas of herself on YouTube. She is also known as the lead singer of the band Mars Argo, named after her main stage persona. Mars Argo released their debut album, Technology Is a Dead Bird, in November 6, 2009. In a 2013 Vice article the band stated that they were working on their own TV show, but this was later abandoned. Besides releasing music, she self produced, wrote, and directed content for her YouTube channel, once co-operated by her former partner Titanic Sinclair. The channel's content was often satirical, revolving around society and Internet culture. However, after the duo broke up, all but three videos were removed from the channel. The only videos that still remain on her Grocerybagdottv channel to this day are "Using You", "Runaway Runaway" and "Delete Your Facebook". The band took a hiatus in 2015, subsequently breaking up afterward. In 2018, Sheets filed a lawsuit against Sinclair and his collaborator at the time, Poppy. The lawsuit, which was settled out of court, alleged abuse by Sinclair and her artistic identity being stolen. Sheets portrayed Sissy in the feature-length drama film Dinner in America which premiered at the 2020 Sundance Film Festival.
Early life
Brittany Alexandria Sheets was born in Michigan. Growing up, she played piano and sang in her church choir. She has stated that her mother never allowed her to play videogames as a child, believing that they were a distraction from her studies. Before launching the YouTube project grocerybagdottv, Sheets attended university, majoring in biology.
Career
2009-11: Career beginnings, ''Technology Is a Dead Bird'', and ''Computer Show''
After meeting Corey Mixter on Myspace, Sheets and Mixter formed the alternative pop band Mars Argo. They also co-operated a YouTube channel under the title Grocerybagdottv, where they uploaded music-related content and a series of social commentary videos, dubbed Computer Show. Their most popular non-music video is a 2014 episode of this series, titled "Delete Your Facebook," mocking social media usage and the website of the same name. The music video for "Using You", the most well known single from the project, already counts more than 16 million views on the channel. The band released their debut album, Technology Is a Dead Bird, on November 6, 2009. It was followed up with an acoustic EP, Internet Sessions, in 2010, and another EP, Linden Place, in 2011. They began working on an eventually scrapped second album with Chicago-based producer, Johnny K, soon after Technology Is a Dead Bird was released.
2015-19: Personal struggles and hiatus
The couple moved to Los Angeles in 2012, where they filmed and released the remainder of the YouTube channel's uploads throughout 2014, followed by the romantic separation of Sheets and Mixter. The band continued to perform during the South by Southwest festival in Austin, Texas, before going on a hiatus and eventually breaking up. Subsequently, this also led to Sheets falling off of the Internet from 2015 to 2018. Sheets resurfaced in April 2018, by addressing her absence, and promising new music in the future to her fans.
On April 17, 2018, Sheets filed a 44-page lawsuit against Corey Mixter and his collaborator Moriah Pereira alleging copyright infringement, stalking, and emotional and physical abuse by Mixter during and after their breakup, and the subsequent abandonment of the Mars Argo project. That same day, Argo posted a message on her social media pages addressing the lawsuit, thanking her fans for their support and confirming new music to come. On May 7, Poppy made a public statement about the "frivolous" lawsuit, stating that Argo was attempting to manipulate her psychologically. She called the suit a "publicity campaign" and a "desperate grab for fame". The lawsuit was dismissed on September 14, having been settled out of court with Sheets gaining all rights, title, and interest to the Mars Argo music and brand. Poppy later retracted her accusations towards Argo following her public split from Sinclair in December 2019, and alleged that she was a victim of the same psychological abuse he had inflicted on Argo.