Marketing Theory


Marketing Theory is a quarterly peer-reviewed academic journal covering the field of marketing. The editors-in-chief are Pauline Maclaran and Elizabeth Parsons. It was established in 2001 and is published by Sage Publications.

Abstracting and indexing

The journal is abstracted and indexed in Scopus, and the Social Sciences Citation Index. According to the Journal Citation Reports, its 2013 impact factor is 2.267, ranking it 23rd out of 110 journals in the category "Business".