List of most-viewed online videos in the first 24 hours


This list contains the top 20 online videos that received the most views within 24 hours of release across the world. It also contains a list of the top 20 online trailers; the trailer views are generated from different online platforms such as Facebook, Twitter, and YouTube.

Top videos

Out of the top twenty most-viewed videos, only three artists have more than one video listed: BTS have five entries, Blackpink with three, and Taylor Swift listed twice.
In September 2019, YouTube changed their policy on video view counts and excluded paid advertising views from 24-hour statistics.

Top trailers

Controversy

In July 2019, there was some controversy regarding the legitimacy of YouTube's 24 hour records, after Indian hip hop rapper Badshah's song "Paagal" received 75million views in 24 hours, and surpassed the viewership record of "Boy with Luv" by K-pop group BTS and American singer Halsey. YouTube did not congratulate Badshah like it did for previous record holders and later released a statement that Badshah's record label, Sony Music India, had purchased advertisements from Google and YouTube that embedded the video or directed fans to it in some way. It also emerged that this is a common practice in the global music industry, and similar methods had also been used by the record labels of previous record holders such as Ariana Grande, Blackpink and Taylor Swift, thus casting doubt on some of the past 24-hour viewership records on YouTube. In September 2019, YouTube announced that their charts will no longer include paid advertising views.