In 1958, KUZZ first began broadcasting a country music format on 800 AM. In 1960, the station manager, a local country and western star named "Cousin" Herb Henson, changed the calls to KUZZ. In 1966, country music singer Buck Owens purchased the station and kept the country format. One year later in 1967, Owens also purchased the 107.9 frequency. When Owens purchased the frequency, he did not actually start playing country music. He started it out as an alternative rock station. The calls letters for the new 107.9 would be KBBY-FM. In 1969 after low ratings at 107.9, Owens flipped the station to country and western and changed the call letters to KZIN-FM. KUZZ and KZIN were sister stations and both played a country format but KZIN differed from KUZZ by playing more new country than KUZZ. In 1977, plans were made to purchase rival country station AM 970 KBIS-AM. During that same time 800 AM was being sold to the Church of the Foursquare Gospel, which was headquartered in Los Angeles. The plan for 800 AM was to flip the format from country to a Christian format. In January 1977, 107.9 KZIN-FM flipped formats from country to an album oriented rock station. The first song on the new 107.9 was "New Kid In Town" by the Eagles. The new calls letters were KKXX-FM. At this time, 970 AM KUZZ became a full-time 24-hour country station. In 1984, Buck Owens increased the power of KUZZ to 5,000 watts and also purchased another AM country radio station, 550 KAFY. A couple years later, management at the station 970 AM KUZZ and 550 KAFY, decided to exchange dial positions. With music formats on the decline on the AM band, people were not listening to AM radio as in previous generations. In 1988, after competitors were saying they would bring country music to the FM dial, Owens decided to do that as well. He flipped rock station 107.9 KKXX to contemporary country KUZZ. The logo of the station is an artist impression of Owens' famous red, white, and blue guitar, which he used throughout most of his career.
Programming
The programming on this station features local personalities, most notably the locally produced morning show Gradowitz in the Morning which includes host Steve Gradowitz and Geoff Emery. Other weekday programming includes Tanya on mid-mornings and Brent Michaels on mid-days. Brent's show features "The Country Cafe", an hour of requests during the lunch hour. Kenn McCloud is on afternoons and Vic D is on nights. The night show is an all-request show and includes "The Top 8@8", a countdown of the eight most requested songs of the day. Overnights feature the syndicated show "After Midnite". Weekend and fill-in hosts include Lauren Carter, Ken Richards, Chris Townsend, Danny Christopher and Kenny Hernandez. The KUZZ news department is operated under the direction of Greg Neft.