Joseph Seroussi


Joseph Aslan Seroussi, also spelled Josef Aslan Seroussi, was a Sudanese-born Romanian fashion designer and businessman. He was the founder of the clothing company Seroussi, which is owned by SC NORADA SA and focuses on men's suits. He also owned two other garment factories under different names, also in Odorheiu Secuiesc and in Botoșani.
The companies he owned' factories export to Europe every year 800,000 trousers for men and women, and about 700,000 men's suits. Before 2010, the volume was almost triple. Joseph Seroussi also controls the Bucharest-based company, J&R Enterprises SRL. Around 3,000 employees are still working for his factories.
Seroussi was born in Khartoum into a Jewish family. He arrived in Great Britain in 1957, and in 1959 he went to Canada. Seroussi came first in Romania in the 60s. In 1974 he opened a representative office of his Canadian companies in Bucharest, Romanian state-owned enterprises being one of his main suppliers.
Forbes Romania estimated his fortune at €50 million in 2010.
He was nicknamed "King of Garment" in Romania, and was one of the most important men's suits manufacturers alongside Bigotti.
JA Seroussi was also a real estate investor. He died on 26 June 2018, aged 85.