Joel David Kaplan is an American political advisor and former lobbyist serving as Facebook's vice president of global public policy. Previously, he worked eight years in the George W. Bush administration. After leaving the Bush administration, he was a lobbyist for energy companies. Within Facebook, Kaplan is seen as a strong conservative voice. He has helped place conservatives in key positions in the company, and advocated for the interests of the right-wing websites Breitbart News and The Daily Caller within the company. He has successfully advocated for changes in Facebook's algorithm to promote the interests of right-wing publications, and successfully prevented Facebook from closing down Facebook groups that circulate fake news, arguing that doing so would disproportionately target conservatives.
Prior to joining Facebook, Kaplan was the executive vice president for public policy and external affairs for Energy Future Holdings, where he oversaw company-wide public affairs and led EFH’s efforts to "publicly demonstrate and communicate its role in the energy industry".
Facebook
In May 2011 Facebook hired Kaplan as its vice president of U.S. public policy, as part of a Facebook's effort to "strengthen" the company's ties to Republican lawmakers on Capitol Hill. In October 2014, Kaplan succeeded Marne Levine as Facebook's vice president of global public policy. Within the company, Kaplan advocated against restrictions on racially incendiary speech. He played an important role in crafting an exception for newsworthy political discourse when deciding on whether content violated the community guidelines. During the 2016 election, Kaplan advocated against closing down Facebook groups which peddled fake news. Kaplan argued that getting rid of the groups would have disproportionately targeted conservatives. In 2017, after Facebook had implemented changes to its algorithm to expose users to more content by family and friends and less by publishers who engage in misinformation, Kaplan questioned whether the algorithm disproportionately hurt conservative publishers and successfully advocated for Facebook to change the algorithm again. He pushed against a proposed Facebook project that was intended to make Facebook users of different political views engage with each other in less hostile ways. Kaplan argued that this feature would lead conservatives to accuse Facebook of bias. Kaplan also reportedly advocated on behalf of Breitbart News and the Daily Caller within Facebook. Kaplan has helped to place conservatives in key positions in the leadership of Facebook. In 2018, he advocated strongly for the Supreme Court nomination of Brett Kavanaugh. Kaplan sat behind Kavanaugh during his Senate confirmation hearings.
Personal life
On April 8, 2006, Kaplan married Laura Cox Kaplan in Washington, D.C.