Hit104.9 The Border
hit104.9 The Border is an Australian radio station owned by Southern Cross Media. The station is based in Albury New South Wales. Some programs based in Albury are simulcast to other Hit Network regional radio stations across the country.
hit104.9 plays Hits & School with various music features including 9 Minutes of Old School and RnB Friday.
The breakfast show is currently hosted by Tim and Jess. Other programs include Hughesy and Ed and Ash London Live.
On 14 December 2016 Southern Cross Austereo rebranded all of their regional Hit Network affiliated stations to one centralised "Hit" brand.
