Herbert Kaufman


For the German ethnologist and writer, see Herbert Kaufmann.
Herbert Kaufman was an American writer and newspaperman whose editorials were widely syndicated in both the United States and Canada. During World War I, Kaufman regularly contributed articles and editorials to the Evening Standard, The Times, and other leading British periodicals, along with more than 50 war poems, including the classic The Hell-Gate of Soissons.

His work

Kaufman is the author of several books, including:
Kaufman is known for his essays on success, war poetry, and "Kaufmanisms." A "Kaufmanism" is the persuasive rhetorical juxtaposition of words that reverses the subject and object of a phrase often meant to change its context and meaning, typically used to add additional emphasis to both nouns.
Select Kaufmanisms: