Gold is a network of oldies radio stations in the United Kingdom, which was formed by the merger of the Capital Gold network and the Classic Gold network in August 2007. The station relaunched in March 2014 as a partly-automated service, broadcasting in fewer areas, after many of Gold's local AM/DAB frequencies were transferred to Smooth Radio. Most programming is broadcast from the Global Radio's studios in Leicester Square, London.
History
The Capital Gold network started in London in 1988 on Capital Radio's AM frequency, as the Government urged radio stations to end simulcasting and threatened to remove one of their frequencies if simulcasting continued. The Classic Gold network was similarly formed from the AM transmissions of the former GWR Group's station licence areas. The original presenters on the early incarnation of Capital Gold included Tony Blackburn, Kenny Everett and David Hamilton. The hiring of radio personalities to host networked shows continued to be a feature of the Capital Gold and Classic Gold networks as they grew, though following the 2014 relaunch Gold only had three presenters.
Merger
Following the merger of Capital Radio plc and GWR Group plc to form GCap Media in 2005, a review of station assets was carried out by Chief Executive Ralph Bernard. One of the aims for 2006 was that Capital Gold would be carried on a national digital multiplex – enabling near-nationwide coverage – by the merger between itself and digital-only station Capital Life. However, following Gcap's purchase of the Classic Gold Digital Network in April 2007, the former plan was scrapped, and it was decided to merge the two networks to form the 'Gold Network'. The majority of the shows and presenters on the new station were taken from Capital Gold's former network, rather than Classic Gold's network, with the exception of Erika North, who was the co-presenter on the Classic Gold breakfast show with radio DJ Tony Blackburn. She co-hosted the new 'Gold' breakfast show with James Cannon until December 2010; with Blackburn having quit the network completely, joining Smooth Radio. Local programming took the form of a voice-tracked show on weekdays between noon and 4p.m. On 28 June 2010, the local afternoon programming on Gold stations in England was dropped by Global Radio following changes in OFCOM regulation. This led to all stations receiving networked programme content from London, though split local advertising and news bulletins continued to be dropped into the networked output. The broadcaster continued to be required to deliver a four-hour local show for Wales, which was broadcast on both the South Wales and North Wales & Cheshire Gold stations. Gold is now owned by Global Radio. A condition of Global's takeover was that the local stations in Birmingham, Coventry and Wolverhampton had to be sold and were operated under a franchise to Orion Media. Orion Media ended the franchise agreement and relaunched its Gold West Midlands stations as Free Radio 80s on 4 September 2012.
Transfer of AM and DAB outlets to Smooth Radio
On 28 February 2014, Global Radio announced that all but four AM transmitters and three DAB transmission areas would be transferred to broadcast their recently acquired Smooth Radio station with effect from Monday 24 March 2014. Only London, Nottingham, Derby and Manchester would continue to receive Gold Radio on AM frequencies, and London & Home Counties, Yorkshire, Leicester and Nottingham areas on DAB. These remained with Gold as Smooth Radio is broadcast on FM in London, the North West and the East Midlands, and the Yorkshire DAB broadcast was a relay of the London service. Global encouraged listeners not in these areas to move to Smooth Radio, or else continue to listen to Gold via satellite, cable, or internet streaming.
Expansion of DAB outlets
On 7 September 2015, Global Radio announced Gold would take over the local DAB multiplex slots previously occupied by XFM, following the latter's rebrand as Radio X and its move to the Digital One national multiplex on 21 September 2015. The announcement said Gold would become available again on DAB in Manchester, Birmingham, Ayr, Bournemouth, Cambridge, Cornwall, Exeter/Torbay/North Devon, Kent, Norwich, Peterborough, Plymouth, Reading/Basingstoke, Southend/Chelmsford, on the Sussex Coast and in Swindon. This is in addition to Gold's existing DAB availability in London, Nottinghamshire, Derbyshire, Leicestershire and Yorkshire. On Monday 10 June 2019, Gold expanded to transmit nationally via the Digital One DAB+ multiplex; the station had been using DAB+ for its transmission in London since early 2019. The relaunch as a national service was accompanied by a new breakfast show hosted by DJ James Bassam, joining from sister station Capital. In September 2019, many of the local-level DAB transmissions of Gold were transferred to a new service, Smooth Country. Gold continues to broadcast on DAB in the East Midlands, where Smooth Country took the place of Chill.
