Facebook Messenger


Facebook Messenger is an American messaging app and platform developed by Facebook, Inc. Originally developed as Facebook Chat in 2008, the company revamped its messaging service in 2010, and subsequently released standalone iOS and Android apps in August 2011 and standalone Facebook Portal hardware for Messenger-based calling in Q4 2018. Later on, Facebook has launched a dedicated website interface, and separated the messaging functionality from the main Facebook app, allowing users to use the web interface or download one of the standalone apps. In April 2020, Facebook officially released Messenger for Desktop, which is supported on Windows 10 and macOS and distributed on Microsoft Store and App Store respectively.
Users can send messages and exchange photos, videos, stickers, audio, and files, as well as react to other users' messages and interact with bots. The service also supports voice and video calling. The standalone apps support using multiple accounts, conversations with optional end-to-end encryption, and playing games.

History

Following tests of a new instant messaging platform on Facebook in March 2008, the feature, then-titled "Facebook Chat", was gradually released to users in April 2008. Facebook revamped its messaging platform in November 2010, and subsequently acquired group messaging service Beluga in March 2011, which the company used to launch its standalone iOS and Android mobile apps on August 9, 2011. Facebook later launched a BlackBerry version in October 2011. An app for Windows Phone, though lacking features including voice messaging and chat heads, was released in March 2014. In April 2014, Facebook announced that the messaging feature would be removed from the main Facebook app and users will be required to download the separate Messenger app. An iPad-optimized version of the iOS app was released in July 2014. In April 2015, Facebook launched a website interface for Messenger. A Tizen app was released on July 13, 2015. Facebook launched Messenger for Windows 10 in April 2016. In October 2016, Facebook released Facebook Messenger Lite, a stripped-down version of Messenger with a reduced feature set. The app is aimed primarily at old Android phones and regions where high-speed Internet is not widely available. In April 2017, Facebook Messenger Lite was expanded to 132 more countries. In May 2017, Facebook revamped the design for Messenger on Android and iOS, bringing a new home screen with tabs and categorization of content and interactive media, red dots indicating new activity, and relocated sections.
Facebook announced a Messenger program for Windows 7 in a limited beta test in November 2011. The following month, Israeli blog TechIT leaked a download link for the program, with Facebook subsequently confirming and officially releasing the program. The program was eventually discontinued in March 2014. A Firefox web browser add-on was released in December 2012, but was also discontinued in March 2014.
In December 2017, Facebook announced Messenger Kids, a new app aimed for persons under 13 years of age. The app comes with some differences compared to the standard version. In 2019, Facebook Messenger announced to be the 2nd most downloaded mobile app of the decade, from 2011 to 2019.
In December 2019, Facebook Messenger dropped support for users to sign in using only a mobile number, meaning that users must sign in to a Facebook account in order to use the service.
In March 2020, Facebook started to ship its dedicated Messenger for macOS app through the Mac App Store. The app is currently live in regions include France, Australia, Mexico and Poland.
In April 2020, Facebook began rolling out a new feature called Messenger Rooms, a video chat feature that allows users to chat with up to 50 people at a time. The feature rivals Zoom, an application that gained a lot of popularity amongst the COVID-19 pandemic. Privacy concerns arose since the feature uses the same data collection policies as mainstream Facebook.
In July 2020, Facebook added a new feature in Facebook Messenger that lets iOS users to use Face ID or Touch ID to lock their chats. The feature is called App Lock and is a part of several changes in Messenger regarding privacy and security.

Features

The following is a table of features available in Facebook Messenger, as well as their geographical coverage and what devices they are available on:
FeatureAddedDescriptionPlatformsAvailability
Sign up without a Facebook accountDecember 2012Android users can sign up to the app without a Facebook account, requiring only a name and phone number.MobileGlobal
Direct messagingOctober 2013Users can send messages to other users without the requirement of being friends, as long as the user has the phone number of the other user in their contact list.AllGlobal
Chat HeadsApril 2013Displays a round icon with a contact's profile photo, appearing on the screen regardless of which app is open.MobileGlobal
Money transferMarch 2015A feature for U.S. users to send money to friends. In April 2017, the feature was expanded to support group payments.MobileU.S.
CallsJanuary 2013In January 2013, Facebook added voice calling to Facebook Messenger users in Canada, later expanding the feature to users in the United States a few days later. In April 2015, Facebook introduced video calling in select countries. In April 2016, group voice calling was introduced, with a maximum number of 50 call participants. The following December, Facebook enabled group video calling for up to 50 people. In June 2017, Facebook updated video chats to give users the ability to add animated versions of Facebook's reactions on top of their face, such as tears for a crying face and an exploding halo of hearts around the head when sending heart emoji. Additionally, users are able to capture screenshots, and live filters can change the color or lighting in the feed.AllGlobal
Location sharingJune 2015Users can tap on a "Location" button and are then shown a map with the ability to pinpoint any location, even if the user themselves is not present at the place. In March 2017, it introduced live location sharing, letting users temporarily share their location with a friend or group of friends for one hour at a time.MobileGlobal
Business interactionAt the Facebook F8 conference on March 25, 2015, Facebook announced that Messenger would start letting users interact with businesses, including track purchases and receive notifications, and have personal conversations with company customer service representatives.
Third-party app integrationUsers are able to open compatible third-party apps inside Messenger, such as a movie ticketing service or GIF generators, and then share those details with the other chat participants.MobileGlobal
Transportation requestsDecember 2015Messenger integrated with Uber to let U.S. users request a car directly from the app. Support for Lyft was added in March 2016. Support for UberPOOL was introduced in July 2016.MobileU.S.
SMS support2012Facebook implemented support for SMS texting within the Messenger Android app. However, the feature was dropped in 2013 due to "extensive reworking" of the app, with a Facebook product manager stating that the SMS feature "just didn't take off". SMS was once again introduced in testing in February 2016, before the official global rollout started in June.AndroidGlobal
Multiple accountsFebruary 2016Facebook added support for multiple accounts in the apps.MobileGlobal
Bot platformApril 2016
;2016 launch
In April 2016, Facebook announced a bot platform for Messenger, including an API to build chat bots to interact with users. News publisher bots "message subscribers directly with news and other information", while ride-sharing apps can offer a transportation option, hotel chains can answer questions about accommodations, and air travel companies can allow for check-ins, flight updates and travel changes.
;2017 enhancements
At the 2017 Facebook F8 conference, Facebook announced a range of enhancements for bots:
  • Bots in group chats: Bots can participate in group chats – not by conversing with the chat participants — but by injecting notifications such as news updates, receipts, sports progress, and more.
  • Chat extensions: Users can interact with dedicated apps, including play games, collaborate on music playlists, and book flights. In addition, Facebook announced a "Discovery" tab, featuring recently used bots, bot categories, trending experiences and search functionality. A preview screen lets users see what each chat would do in a conversation.
  • QR scan: Users can scan special, branded QR codes through Messenger's camera functionality, that take the user directly to a specific bot.
The slightly renamed "Discover" tab was officially launched in the United States in late June 2017.
AllGlobal
"M" assistantApril 2017 In August 2015, Facebook announced M, an artificial intelligence virtual assistant for use in Messenger that is capable of automatically completing tasks for users, such as purchase items, arrange gift deliveries, book restaurants, and arrange travels. In April 2017, Facebook enabled M for users in the U.S. M scans chats for keywords and then suggests relevant actions. For example, writing "You owe me $20" will make M offer its payments system. The rollout of M suggestions was made official at Facebook's F8 conference on April 18, 2017. In January 2018 it was announced that M would be discontinued at some future date.AllU.S.
"Home" messages panelJune 2016Facebook announced a "Home" button as a central location for sending and receiving messages. The Home button features the most recent messages, as well as a "Favorites" section for the contacts with the most frequent communication.MobileGlobal
Secret ConversationsOctober 2016Messenger users can send each other end-to-end encrypted messages through an optional mode called "Secret Conversations", which uses the Signal Protocol. Users can also choose to send each other "self-destructing" messages; messages that are removed permanently following an optional time period.MobileGlobal
Instant GamesNovember 2016Allows users to quickly play games including Pac-Man, Space Invaders, EverWing and Words with Friends Frenzy inside Messenger. Games are asynchronous through high scores rather than directly at the same time, and are built on HTML5 rather than apps. In May 2017, Facebook announced the global rollout of Instant Games.MobileGlobal
Messenger DayMarch 2017Following an initial test in Poland in September 2016, Facebook launched "Messenger Day" in March 2017. Messenger Day, similar to Snapchat's Stories feature, gives the user the ability to share photos and videos with friends that automatically disappear after 24 hours.MobileGlobal
Reactions and MentionsMarch 2017Reactions let the user tap and hold on a message to add a reaction through an emoji, while Mentions let the user type @ in a group chat to give a particular user a direct notification.AllGlobal
Augmented reality effectsDecember 2017"World Effects" lets users add 3D augmented reality effects into their photos and videos.MobileGlobal
AI Chatbots in messengersJan 2018Facebook started allowing messenger AI bots after 2 steps of verification.AllGlobal
RoomsApril 2020A video chat feature that allows users to chat with up to 50 people at a time.AllGlobal

Monetization

In January 2017, Facebook announced that it was testing showing advertisements in Facebook Messenger's home feed. At the time, the testing was limited to a "small number of users in Australia and Thailand", with the ad format being swipe-based carousel ads. In July, the company announced that they were expanding the testing to a global audience. Stan Chudnovsky, head of Messenger, told VentureBeat that "We’ll start slow... When the average user can be sure to see them we truly don’t know because we’re just going to be very data-driven and user feedback-driven on making that decision". Facebook told TechCrunch that the advertisements' placement in the inbox depends on factors such as thread count, phone screen size, and pixel density. In a TechCrunch editorial by Devin Coldewey, he described the ads as "huge" in the space they occupy, "intolerable" in the way they appear in the user interface, and "irrelevant" due to the lack of context. Coldewey finished by writing "Advertising is how things get paid for on the internet, including TechCrunch, so I’m not an advocate of eliminating it or blocking it altogether. But bad advertising experiences can spoil a perfectly good app like Messenger. Messaging is a personal, purposeful use case and these ads are a bad way to monetize it."

Reception

In November 2014, the Electronic Frontier Foundation listed Facebook Messenger on its Secure Messaging Scorecard. It received a score of 2 out of 7 points on the scorecard. It received points for having communications encrypted in transit and for having recently completed an independent security audit. It missed points because the communications were not encrypted with keys the provider didn't have access to, users could not verify contacts' identities, past messages were not secure if the encryption keys were stolen, the source code was not open to independent review, and the security design was not properly documented.
As stated by Facebook in its Help Center, there is no way to log out of the Facebook Messenger application. Instead, users can choose between different availability statuses, including "Appear as inactive", "Switch accounts", and "Turn off notifications". Media outlets have reported on a workaround, by pressing a "Clear data" option in the application's menu in Settings on Android devices, which returns the user to the log-in screen.

User growth

After being separated from the main Facebook app, Facebook Messenger had 600 million users in April 2015. This grew to 900 million in June 2016, 1 billion in July 2016, and 1.2 billion in April 2017.
In March 2020, total messaging traffic increased by 50% in countries that were on quarantine due to the COVID-19 outbreak. Group calls grew by more than 1,000%.

Government attempt at surveillance/decryption

In early 2018, the US Department of Justice went to court to attempt to force Facebook to modify its Messenger app to enable surveillance by third parties so that agents could listen in on encrypted voice conversations over Messenger.
The court decided against the Justice Department, but sealed the case.
In November 2018, the ACLU and EFF filed suit to have the case unsealed so that the public can be informed about the encryption/surveillance debate.