Education outreach


Education outreach is a variation of Cause Marketing and/or Strategic Philanthropy and other focused Public Affairs activities that are specific to education. These programs may include:
While Cause Marketing or Strategic Philanthropy may focus on any pro-social topic or initiative, Education Outreach focuses chiefly on enhancing and improving education in schools, homes and communities. And like its siblings, an overarching goal of Education Outreach is to marry social benefits with benefits specific to the sponsor of a given Education Outreach campaign/program. Those sponsor benefits include reinforcing brand identity, nurturing community goodwill, and fulfilling other corporation/organizational missions. Often these sponsors are large, publicly traded companies, but non-profit organizations, government entities, and trade associations also participate and sponsor Education Outreach programs.