The Fengshen name was first used as a vehicle model name by Yunbao Automobile, a joint-venture set up by the Taiwanese Yulon Motor. During the late 1990s, Nissan of Japan was formally added as a partner in the Yunbao joint-venture which resulted in the first Fengshen, the Yunbao Fengshen 7200, a rebadged model line based on the Nissan Bluebird U13 that was launched in the Chinese market in 1998. Later in 2003 Nissan bought Yulon’s share in the joint-venture which became Dongfeng-Nissan, and later the Fengshen name was chosen to become the name of the new sub-brand. The first Fengshen production model, an A-class four-door sedan called the Fengshen S30, was unveiled at the Auto Shanghai motor show in April 2009 and went on sale in China in July 2009. In June 2010 Dongfeng began construction of an engine plant in Hebei province for the manufacture of self-developed engines for Fengshen vehicles. The Fengshen H30, a mid-sized five-door hatchback, was officially launched in January 2011. The Fengshen H30 Cross, a compact five-door SUV, made its debut at the Auto Shanghaimotor show in April 2011 and went on sale in China in the same month. The Fengshen A60, a compact sedan based on the Nissan Sylphy, made its debut at the Auto Guangzhou motor show in November 2011 and went on sale in China in March 2012. In April 2012 Dongfeng announced that it would establish a multi-brand dealership network across China selling Fengshen, Dongfeng Fengxing and Zhengzhou Nissan vehicles. Fengshen vehicles went on sale outside China for the first time in August 2012, when the marque was launched in Venezuela.
Products
The current Fengshen range comprises the following models:
Fengshen E30L, a citycar
Fengshen Yixuan, a compact sedan
Fengshen H30, a compact five-door hatchback
Fengshen S30, a subcompact four-door sedan based on the platform of the Peugeot 307
Fengshen A30, a subcompact four-door sedan
Fengshen A60, a compact four-door sedan available with a 2.0 litre engine
Fengshen E70, an electric compact four-door sedan based on the A60.
Fengshen L60, a compact sedan based on the platform of the Peugeot 408
Fengshen A9, an executive four-door sedan
Fengshen H30 Cross, a subcompact five-door CUV
Fengshen AX3, a subcompact five-door CUV
Fengshen AX4, a subcompact five-door CUV
Fengshen AX5, a compact five-door CUV
Fengshen AX7, a compact five-door CUV
Fengshen products currently in development include a large MPV and an electric powered city car.
Sales
Fengshen products are currently sold in China and Venezuela.
