Diversified Communications


Diversified Communications is a multimedia company, headquartered in Portland, Maine. The company provides market access, education and information through global, national and regional face-to-face events, digital products and publications.

History

Diversified was founded in 1949 when Horace A. Hildreth, the former governor of Maine, president of Bucknell University and U.S. ambassador to Pakistan, purchased Community Broadcasting Service, owner of Maine's oldest radio station, WABI in Bangor. In 1953, he launched Maine's first TV station, WABI-TV in Bangor.
In 1970, Diversified entered the publishing and trade show business with the acquisition of National Fisherman and FISH EXPO Boston. In 1972, it formed New England Cablevision which it sold in 2000.
Throughout the 1980s, Diversified expanded its publishing and trade show business with products in the commercial marine and seafood industries. In 1993, it expanded internationally with the European Seafood Exposition. Diversified continued its international growth with the acquisition of Australia Exhibition Services in 2000, the formation of DBC Canada and the acquisition of UK-based Full Moon Communications in 2002. In 2004 it joined Menachem Lubinsky of Lubicom Marketing and Consulting to co-produce Kosherfest, a two-day trade show for the kosher-certified food industry started in 1989. In 2009, Diversified expanded into Hong Kong with the acquisition of Asia Business Events and established a presence in India with the acquisition of Infocast.
On July 15, 2014, the contracts that Diversified Communications had with Dish Network expired. Among the issues Diversified cited included financial terms, customer service issues between the station and Dish Network, and, in Bangor, viewership changes on Dish's part in several counties to another CBS station on account of DMA location. After a breakdown on contract talks which picked up slowly, an agreement was reached October 8, 2014, allowing both stations to return to Dish Network later that day.
On February 16, 2017, it was announced that WABI-TV and sister station WCJB-TV in Gainesville, Florida would be sold to Gray Television for $85 million, pending FCC approval. It will make WCJB a sister station to WCTV in Tallahassee and WJHG-TV and WECP-LD in Panama City, while reuniting WABI-TV with WAGM-TV in Presque Isle, Maine. The sale was completed on May 1, 2017.

Properties

Today, Diversified operates trade fairs on four continents, produces trade publications, and owns several digital businesses. SPAR Point Group, which focuses on the 3D imaging technologies sector, is a wholly owned subsidiary of Diversified.

Former Diversifed-owned stations

Stations arranged alphabetically by state and by city of license.

Television stations

Note:
City of license / MarketStationChannel
TV
Years ownedCurrent ownership status
Gainesville, FloridaWCJB-TV20 1976–2017ABC affiliate owned by Gray Television
Bangor, MaineWABI-TV **5 1953–2017CBS affiliate owned by Gray Television
Poland Spring - Portland, MaineWMTW ** 18 1954–1964ABC affiliate owned by Hearst Television
Presque Isle, MaineWAGM-TV8 1957–1984CBS affiliate owned by Gray Television
New Bern - Greenville - Washington, North CarolinaWCTI-TV12 1986–1993ABC affiliate owned by Sinclair Broadcast Group
Scranton - Wilkes-Barre, PennsylvaniaWYOU22 1986–1996CBS affiliate owned by Mission Broadcasting
Florence - Myrtle Beach, South CarolinaWPDE-TV15 1985–2006ABC affiliate owned by Sinclair Broadcast Group
Florence - Myrtle Beach, South CarolinaWWMB21 2The CW affiliate owned by Howard Stirk Holdings

Notes:
MarketStationYears ownedCurrent ownership status
Bangor, MaineWABI-9101949–1993WTOS, owned by Blueberry Broadcasting
Bangor, MaineWABI-FM/WBGW/WYOU-FM-97.1 **1961–1993WBFB, owned by Blueberry Broadcasting
Houlton, MaineWABM-1340
1957–1959defunct, went silent by 1994
Portland, MaineWPOR-14901958–1971WBAE, owned by Saga Communications
Portland, MaineWPOR-FM-101.9 **1967–1971owned by Saga Communications
Presque Isle, MaineWAGM-9501957–1981defunct, went silent by 1991
Mount Washington, New HampshireWMTW-FM-94.9 ** 11958–1964WHOM, owned by Cumulus Media

Note: