David Kreizman is an American writer known for his work on television soap operas. He is a graduate of the University of Virginia. He was signed as a head writer at World Wrestling Entertainment from March 21, 2013 to August 15, 2014. He is the founder of Gen Z Media. His debut book "The Year They Fell" was published in 2019. Kreizman was a member of the writing team for the CBS Daytime soap operaGuiding Light since the late 1990s. In 2004, he was promoted to the position of Head Writer by newly appointed Executive ProducerEllen Wheeler. He replaced writer Ellen Weston. Much was made of Kreizman's age, 29, at the time of his appointment as Head Writer. In July 2009, Kreizman accepted the position of Co-Head Writer at another CBS soap opera, As the World Turns. After As the World Turns's cancellation was announced, he became Co-Head Writer of All My Children in March, 2010. He and co-head writer Donna Swajeski would share those duties until they were both replaced a year later.
''Guiding Light''
Under Kreizman's watch, several new stories were introduced, most notably the introduction of Reva Lewis's illegitimate son Jonathan Randall, who proved to be much darker and volatile than many previous GL characters. The story engendered further controversy with Jonathan's actions; before anyone realized his true identity, he seduced his cousin Tammy, which initially caused her much anguish after his identity was revealed. The story wandered into further controversy when Tammy and Jonathan became a couple. Kreizman also created Josh and Cassie as a married couple, despite a huge Josh/Reva fan following.
Ratings
GL reached a record low of 2,009,000 viewers for the week of May 30, 2008. Its previous lows were 2,025,000 viewers, and 2,080,000 viewers. Ratings continued to slide for most soap operas into 2009, including Guiding Light, which set a new record low viewership of 1,810,000 for the week of June 8, 2009. However, Kreizman and his team won the Daytime Emmy Award for Outstanding Writing in a Drama Series, and the serial tied for Outstanding Drama Series in 2007. It is difficult to determine the effect of Kreizman's writing on the final ratings because the show adopted a radical new production model in 2008 that divided opinion among viewers. When Kreizman took over as head writer in 2004, the show was already facing budget cuts and the threat of cancellation, and lasted several more years after that.
Other writing projects
He and several other writers launched Gen Z Media, and are part of the creative team of "Six Minutes," a new scripted audio podcast aimed at young listeners. The Unexplainable Disappearance of Mars Patel won a Peabody Award in 2016. Former daytime scribe Tom Casiello is a writer on the show. Kreizman is also the author of the young adult novelThe Year They Fell.
Personal life
Kreizman's parents are Ira and Joan Kreizman. Ira Kreizman is a superior court judge in Freehold, New Jersey, and Joan is a school principal. Kreizman married Natasha Katzive, an Associate Director on Guiding Light, on April 15, 2000. He has three children with Natasha.
