A graduate of Yale University, Auerbach worked on Microsoft's Messenger Service after college in the late 1990s – he is credited in the New York Times as having introduced smiley face emoticons to America during this time – before moving on to Google, where he stayed until 2008. He was a columnist for Slate magazine from 2013 to 2016, and has also been a contributor to Reuters, The American Reader, MIT Technology Review, The Nation, The Daily Beast, n+1 and Tablet. In an article for Slate, Auerbach expressed criticism of facilitated communication, referring to it as a pseudoscience. Auerbach has also written on what he calls "A-culture", associated with anonymous online forums like Encyclopedia Dramatica and 4chan. In 2017, BuzzFeed published screenshots of correspondence between Auerbach and Breitbart editor Milo Yiannopoulos in which Auerbach appeared to provide Yiannopoulos with tips on topics such as Wikipedia controversies and the relationship status of Anita Sarkeesian, a Gamergate target at the time. Auerbach disputed the BuzzFeed article's statements about him. Speaking to The New Republic writer Josephine Livingstone in 2018, he said he had checked the screenshots against his own account and found they didn't match; he called Yiannopoulos a "harmful troll", but said he had been in contact with him on "a Wikipedia-related scandal".
''Bitwise: A Life in Code''
In 2018, Auerbach published Bitwise: A Life in Code, a book described by the New York Times as a "thoughtful meditation on technology and its place in society". The book – part memoir, part historical review of the relationship between computer programming and the human being – contains anecdotes on such topics as the early rivalry between MSN Messenger Service and AOL Instant Messenger, and garnered positive reviews. The Times Literary Supplement said that Auerbach discusses the consequences of Facebook's codifications of gender and race – which in part serve as tools for the targeting of advertisements – "with a degree of level-headedness that is seldom seen, especially when these issues are discussed online." The New Republic noted an at times "unfeeling tone", but concluded Bitwise was a "valuable resource for readers seeking to understand themselves in this new universe of algorithms, as data points and as human beings." Kirkus Reviews described Auerbach as "the rare engineer who is also conversant with literature and philosophy, both of which he brings to bear on interpreting his experiences as a builder of these thinking machines and the heuristics and languages that guide them", and called the book an "eye-opening look at computer technology and its discontents and limitations". Publishers Weekly said Auerbach is a "natural teacher, translating complex computing concepts into understandable layman’s terms", characterizing Bitwise as an "enjoyable look inside the point where computers and human life join".
Recognition
In 2014, three columns written by Auerbach garnered Slate a nomination for the 2014 National Magazine Awards in the "Columns and Commentary" category.