The DanelectroAmp-In-Case, properly known as Solid-body Electric Guitar with "All-in-one" Amplifier-Case or Silvertone 1448/1449/1451/1452/1457 is a line of guitar sets introduced from 1962 to 1968. It was sold for US $67.95, sometimes including a 45 rpm how-to-play record, as part of Sears Silvertone. It was later reissued in 2008 in modified form as the "Dano '63" without the amp-in-case. The Dano '63 was also available as a baritone guitar and a long- and short-scale bass guitar.
Amplifier
The amplifier is built into the top-half of the hard-shell guitar case. The first one, the 1448 series, was a simple 3-watt amplifier with 2 tubes plus 1 tube rectifier, 5-inch speaker, and gain control. In 1963, the 1449 series was released, with a 5-watt amplifier with 3 tubes amplifier, with 8-inch speakers, gain, tone, tremolo, 2 inputs, and one foot-switch. The front end of the case has its top half covered in cloth for the speaker. In 1966, the amp-in-case comes with both the non-tremolo version 1451 and tremolo version 1452. Electronically they are identical, but the speakers are moved to the opposite lid. The case is approx 37x15x3 inches. When the guitar is stored inside the case, with the speaker cloth facing upward, the guitar neck would sit on the left side of the amplifier.
Guitar
When first introduced in 1962, the 3/4-sized guitar had a double cutaway semi-hollow body in a shape similar to the well known Fender Stratocaster. The body was composed of a poplar center block and frame with Masonite top and back. It came with a single lipstick pickup at the "middle" position, controlled by a volume and tone knob. The poplar neck was fitted with a Brazilian rosewood fingerboard, and only had 18 frets. The neck connected to the body with three bolts. By Fall of 1963, there was a two pickup model available. The new model 1449 was the same as its predecessor, but equipped with 2 lipstick pickups and a 21 fret neck. Eventually the semi-hollow guitar models were replaced with solid-body design similar to Danelectro's Dane line.
Reissue
The guitar, minus the amp-in-case, was reissued by Evets Corporation for 2008 as the Dano '63. It is not an exact copy, but updated with modern materials and construction methods. Specifications:
Body material/construction: Masonite with plywood core. Solid plywood block from neck pocket to bridge. Chambered sides and behind bridge.
Controls: Single volume and tone w/ 3-way toggle pickup selector
Vinyl side binding tape. Stained for aged appearance.
The Dano '63 was also available as a long- and short-scale bass and a baritone guitar. The Amp-in-case amplifier has been redesigned and reissued in an amp head form by Fritz Brothers Guitars in Mendocino County, California. This new take on the original amp does not include the speaker, but can be run into a separate speaker cabinet, or through a larger PA system instead. It is primarily marketed to fit in a typical American hardshell Stratocaster style guitar case, but it can be custom built to fit other cases.
Reception
The Dano '63 Baritone was reviewed by several guitar magazines, and was well received. Guitar Player praised its clarity and tone and Guitarist magazine awarded it as a "Guitarist Choice." In the May 2008 issue of Guitarist magazine, both of the Dano '63 basses were favorably reviewed, with the long scale being chosen as a "Guitarist Choice." A bassist and a music journalist from Poland, Adam Pawlowski, noticed that the unmodified Dano '63 Baritone equipped with Ernie Ball 2837 strings' set is nothing else than the famous Danelectro's six-string bass tuned E-E, one octave below the guitar. That's because of its 29-5/8" scale.