Clap for Our Carers, also known as Clap for Carers, Clap for the NHS or Clap for Key Workers, is a recurring not-for-profitmovement created as a gesture of appreciation for the workers of the United Kingdom's National Health Service and other key workers during the global pandemic of Coronavirus disease 2019, which spread to the United Kingdom in January 2020. The idea originated in Europe before being appropriated by Annemarie Plas in the UK, a Dutch expatriate living in London, who promoted a campaign which took place every Thursday evening at 20:00 between 26 March and 28 May 2020. Many celebrities, influencers, politicians, and public figures supported the campaign.
Background and origins
In December 2019, health authorities in Wuhan, China, identified an unusual cluster of pneumonia cases. Subsequent investigations revealed this illness was caused by a new coronavirus, SARS-CoV-2. On 11 March 2020, the outbreak was declared a global pandemic by the World Health Organisation with 118,000 confirmed cases of COVID-19 in 114 countries. The virus was confirmed to have spread to the United Kingdom on 31 January 2020 and by 20 March, the number of cases there had surpassed 3,200. As the number of cases grew, the public health response to the virus has also evolved. From 20 March, most schools, colleges and nurseries were closed. On 23 March, stricter social distancing measures were implemented to curb the spread of the virus. During the peak phase of the pandemic, around March to May/June 2020, the UK government's message was that the entire population, with few exceptions, should stay home to protect themselves and others from infection, and "protect the NHS", which was at risk of being overwhelmed by Covid-19 cases. UK media widely reported on the extreme difficulties and risks to their own lives, faced by NHS staff in particular, who initially lacked the necessary large scale supplies of personal protective equipment and life support equipment needed. As a result, a sense of widespread appreciation developed towards NHS workers, and also towards other key workers, who supported the population during this time. A weekly show of appreciation developed during which large parts of the UK population showed their appreciation, from the safety of their homes. Although similar activities had already been happening in Italy, France, Spain and the Netherlands in the weeks prior the idea for Clap for Our Carers is credited to Annemarie Plas, a Dutch expatriate living in London who had copied a similar event that she had seen from the Netherlands.
Description
The event is typically a round of applause outside a participating person's home or from one of their windows, however people have also taken part by banging pots and pans, playing music and setting off fireworks. Millions are reported to have taken part. In the first campaign, at 20:00 on 26 March 2020, people across the UK clapped, cheered, and rang bells to thank NHS workers for their role during the pandemic. Princes George and Louis, and Princess Charlotte also supported the event from their residence at Anmer Hall. On 2 April, appreciation extended to all key workers, including healthcare workers, emergency services, armed services, delivery drivers, people who work in shops, teachers, waste collectors, manufacturers, postal workers, cleaners, vets and engineers. That day, event founder Annemarie Plas said in an Instagram post, "tonight we will show our appreciation again! For ALL that go out to work so that we can stay in!". The campaign was subsequently repeated at 20:00 every Thursday until 28 May, as lockdown restrictions began to be eased throughout the UK. The campaign received coverage from media such as Sky, ITV, Channel 4 and the BBC. Notable people who participated in the event include Prime Minister Boris Johnson, Chancellor of the ExchequerRishi Sunak, Jeremy Corbyn, Sir Paul McCartney, Kylie Minogue, David Beckham, Daniel Craig, Phoebe Waller-Bridge, Naomie Harris and Sir Elton John. The Queen referred to the Clap for Our Carers campaign as an “expression of our national spirit”. Landmarks such as The Shard, Tower Bridge, the London Eye, Blackpool Tower, the Tyne Bridge, the Radio City Tower, The Kelpies, MediaCityUK, and Windsor Castle were illuminated in blue during the event. A Clap for the NHS was organised for the afternoon of 5 July 2020, the 72nd anniversary of its establishment. An annual Clap for Our Carers Day is planned for the last Thursday of March each year.
Response
Clap for Our Carers inspired Nathan Wyburn to produce a digital collage made up of more than 200 images of NHS workers, to pay tribute to their work. The #ClapForOurCarers campaign has been nominated for a Third Sector Digital Award in the category of 'Best Online Awareness Campaign 2020'. The practice of applauding has been criticized by some political commentators and medical workers as an empty gesture amid budget cuts and equipment shortages for the NHS.
Related
You Clap for Me Now, a social media campaign in response to the Clap for Our Carers campaign, celebrated and highlighted the role of black and ethnic minority health and key workers and asked the public to continue their support after the pandemic. The video featured healthcare workers, key workers and celebrities reading a poem by Darren James Smith and gained over 12 million views online.