Chip Bell


Chip R. Bell is an author, keynote speaker, and consultant in customer loyalty and service innovation. He is known for his work in mapping the customer journey as part of the customer service experience and customer forensics.

Career

Prior to the late 1970s launch of his consulting firm, Chip Bell Group, he was vice president and director of management and organizational development for NCNB, which forms the core of today's Bank of America. He is a customer-loyalty columnist for Entrepreneur Magazine, CEO Magazine, MoneyInc, and other publications.
As a consultant and speaker, Bell has worked with Ritz-Carlton, General Electric, Cadillac, Microsoft, State Farm, Harley-Davidson, and other Fortune 100 companies. He has appeared in interviews on several news networks, including ABC, CNBC, CNN, Fox Business, and NPR. His work has been covered in numerous publications including Money, Wall Street Journal, Fast Company, Bloomberg BusinessWeek, USA Today, MarketWatch, Inc. and Forbes.
Bell was named one of the “World’s Top 30 Customer Service Professionals” for 2014 - 2017.

Education

Bell earned his bachelor's degree in psychology and political science from the University of Georgia, a masters in Behavioral Science from Vanderbilt University and his doctorate in Organizational Behavior/Human Resource Development from The George Washington University.

Military service

Chip Bell served as an infantry unit commander with the 82nd Airborne Division during the Vietnam War
and was a guerilla tactics instructor at the U.S. Army Infantry School at Fort Benning. Bell was awarded 2 Bronze Stars, 2 Purple Hearts, and several other medals in recognition of valor and outstanding performance.

Publications

Bell has authored or co-authored over twenty two books, of which nine have been described as national and international best-sellers. A book about innovative service, entitled Sprinkles: Creating Awesome Experiences Through Innovative Service, has been described by one reviewer as "stand out from the crowd”. Other books have been described by the same reviewer as "smart, succinct, accessible, and practical." In February 2017, Bell published a book entitled Kaleidoscope: Delivering Innovative Service that Sparkles, which was covered in both Forbes and Inc. magazines.

Awards