Cachet Hotel Group


Cachet Hospitality Group is a lifestyle branding and management company.

History

Cachet Hospitality Group was co-founded by American investor and entrepreneur Robert Roche and hotel industry veteran Alexander Mirza in May 2013. Other founding senior executives of thecompany included David Laris, Kimy Chen, Yvonne Choi, Martin Key and Aaron Griffiths.
In 2014, Cachet acquired the rights to the URBN hotel brand from its founders Scott Barrack and Jules Kwan, adding the brand to its portfolio.
Cachet raised convertible debt capital from former Hilton board member John Notter, DMAC Vice Chairman Farooq Arjomand and Merchants Hospitality in only its 3rd and 4th years respectively with properties open and under development in China, Thailand, the U.S. and Mexico.
Cachet negotiated an Asia-Pacific joint venture with Wahlburgers, Cachet, and Cachet investor Farooq Arjomand.
In September 2017, Cachet opened its first hotel in New York City.

Management Team