Babette Bensoussan Babette Bensoussan is an author and competitive intelligence specialist , who has written several books on competitive intelligence and analysis. She runs a consulting firm based in Sydney, Australia , The MindShifts Group Pty. Ltd.Career Bensoussan was a founder and vice-president for the Society of Competitive Intelligence Professionals in Australia , a member of the Journal of Competitive Intelligence and Management and Competitive Intelligence Review editorial boards. She has taught undergraduate , MBA and executive courses on competitive analysis and intelligence at the Sydney Graduate School of Management and Bond University . Her work has also focused on business model analysis, competitive positioning analysis, four corners analysis, and shadowing.Works 2008 Analysis without ParalysisCraig Fleisher , 2007 Business and Competitive Analysis: Effective Application of New and Classic Methods , with Craig Fleisher 2007 Staying Ahead of the Competition: How Firms Really Manage Their Competitive Intelligence and Knowledge - Evidence from a decade of rapid change , with C. Hall, Singapore: World Scientific . 2003 Strategic and Competitive Analysis: Methods and Techniques for Analyzing Business Competition , with Craig FleisherAwards 1996 SCIP Fellows Award 2006 MGSM Alumni Award 2006 SCIP Meritorious Award
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