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Albert Poffenberger
Albert
T.
Poffenberger
was an
American
psychologist and a
past
president
of the
American Psychological Association
.
Growing up
in
Pennsylvania
, Poffenberger
graduated
from
Harrisburg High School
and
Bucknell University
. He was on the
faculty
of
Columbia University
. He authored textbooks titled
Psychology
in
Advertising
and
Applied Psychology: Its
Principles
and
Methods
. He was
APA
president in
1934
.