Aha! (company)


Aha! is a company which sells Software-as-a-Service product roadmap software for Product Managers in software, Web, and technology companies in the United States and internationally.
As part of an innovation management program, the Aha! platform provides a portfolio management framework for product strategy, requirements management, release management, idea capture, and visual roadmaps.

Capabilities

Aha! allows users to build and share visual roadmaps. It links key strategic goals and initiatives to releases and features so business objectives can be tracked through product management and development. Aha! enables product, IT, project, services, business, and marketing teams to capture ideas, prioritize requirements, set schedules, and track progress. Users can prioritize and assign work, customize workflows, and communicate with stakeholders directly in the tool. A mobile application for iPhone and Android is available.
Aha! also includes the ability to capture customer and employee feedback. Aha! is integrated with many third party applications including JIRA, GitHub, Azure DevOps Server, Pivotal Tracker, Trello, FogBugz, Redmine, Zendesk, Salesforce, Google Analytics, and Slack and has a rest-based API.

History

Aha! is a closely held private company, founded by Brian de Haaff and Chris Waters in the spring of 2013 in Menlo Park, California. The team is completely distributed and employees can work from anywhere in the United States and a few select international locations. As of January 2020, the company had over 300,000 users on its platform.