Adtranz


ABB Daimler-Benz Transportation, commonly known under its brand ADtranz, was a multi-national rail transport equipment manufacturer with facilities concentrated in Europe and the US.
The company was created in 1996 in the merger of Daimler-Benz's and ABB's rail equipment manufacturing facilities. In 1999 DaimlerChrysler bought ABB's shares and changed its official name to DaimlerChrysler Rail Systems. Bombardier Transportation acquired the company in 2001, at which time Adtranz was the world's second largest manufacturer of such equipment. The acquisition significantly increased the size of Bombardier's rail industry holdings making Bombardier the largest rail equipment manufacturer in the world at the time.
Adtranz manufactured mainline locomotives, high-speed, regional, metro and underground passenger trains, trams and people movers as well as freight wagons. Non rolling stock businesses included railway electrification and signalling infrastructure.

History

On 8 May 1995 ABB and Daimler-Benz proposed a merger of their rail industry related activities into a single autonomous 50:50 joint venture; the combined group would be the largest rail-technology company in the world. In Germany the combined company, along with Siemens would have a duopoly or near-duopoly in the market areas of electric locomotives, mainline and regional electric and diesel multiple units, trams and metros, and catenary systems. In the EU, outside Germany, the merger would have meant no significant market share increase, including Scandinavia, where ABB had a dominant market share. The proposed merger was suspended pending a report on any potential anti-competitive effects of the merger, on 18 October 1995 the merger was allowed, provided that both companies divest themselves of any shares in Kiepe. The merger came into force on 1 January 1996.
The company's manufacturing facilities and product lines were rationalised, including a standard form of car body; after 18 months manufacturing costs had been reduced by 30%, revenues and orders also rose from 1996-7. However the company continued to be loss making, losing $111 million in 1997. Polish manufacturer Pafawag was acquired in 1997 and the facility modernised, controlling interests in MÁV Dunakeszi, Hungary and Schindler Waggon Switzerland were also acquired by the end of 1997.
In March 1998 Adtranz presented a set of new product brands for modular product platforms, with designs that can be adapted for the specific requirements of different customers: the Innovia guided transport vehicle, the Incentro low floor tram, the Itino diesel multiple unit, the Crusaris medium-high speed train, and the Octeon electric locomotive. A new diesel locomotive design with engine and electrical traction system provided by General Electric was introduced, named "Blue Tiger". Adtranz intended to consolidate its product range around these families once on-going deliveries are finished.
Adtranz continued to make an operating loss in 1998, attributed to earlier contracts with underestimated costs, as well as technical problems with products. The same year brought an order for 400 locomotives for Deutsche Bahn, as well as the acquisition of Swiss locomotive manufacturer Schweizerische Lokomotiv- und Maschinenfabrik AG.
In January 1999 ABB sold its 50% stake in Adtranz to DaimlerChrysler for $472million, taking up a previous agreement made on the formation of the joint venture whereby DaimlerChrysler was required to purchase ABB's stake.
In 2000 Adtranz finally achieved profitability. In preparation for a sale from DaimlerChrysler buyers for non-core rolling stock manufacturing businesses were sought. In January 2000 The Greenbrier Companies acquired the freight wagon business based in Siegen. The electrical installations business was sold to Balfour Beatty in late 2000 for €153million. No buyer was found for the railway signalling division.
In August 2000 Bombardier Inc announced that it was to buy Adtranz for $711million, considered to be a low price. The sale was cleared by the European Union in April 2001; amongst the guarantees required to be made by Bombardier was that it would divest and license its product range in the regional and tram sectors to Stadler Rail due to the large German market share of the new group in those areas, making Stadler a viable independent company. The takeover came into legal effect on 1 May 2001 with a final price of $725million and ADtranz was folded into Bombardier. In 2002 Bombardier announced that it was to sue DaimlerChrysler for $867 million due to alleged misleading financial information regarding Adtranz provided by DaimlerChrysler during the takeover, in September 2004 the case was settled with the companies agreeing to a $209million reduction in price.

Brand

The brand Adtranz was created by Landor Associates as part of the corporate identity of ABB Daimler Benz Transportation. It is an acronym derived from selected letters of the complete name of the first company using it: ABB Daimler-Benz Transportation, with a z in place of an s at the end for the name to imply a complete product platform from A to Z. It was capitalised by the companies with a capital D as ADtranz, following the standard English text formatting and capitalisation rules it is spelled with a small d as Adtranz. Above the text ADtranz, the company logo included a green dot, symbolising a signal set on green, as well as the environmental friendliness of railways. In addition to the company also registered the slogan ADtranz – we speak railways. Rights on the brand and slogan were deleted in 2008 and 2007 respectively.

Products

A list of products:
;Locomotives
;Subway rail vehicles
;High speed trains
;Passenger trains
;Trams
;Light rail passenger vehicles
;Automated People Movers