8th Shorty Awards


The 8th Annual Shorty Awards, honoring the best in social media, took place on April 11, 2016, at The Times Center in New York City. The ceremony was hosted by YouTube comedian Mamrie Hart, who was accompanied by Flula Borg as the ceremony DJ. There was a musical performances from Nico & Vinz.

Influencer winners and nominees

Nominations were announced on January 19, 2016, with public voting closing on February 18, 2016.
Winners are listed first and in boldface.

Arts & Entertainment

Team Internet

Creative & Design

News & Media

Tech & Innovation

Content

Brand & Organization Winners

By Industry


  • The Greatest Interception Ever – Volvo Car USA
  • #BallotBriefcase on Snapchat – PwC
  • Lucy The Robot – Atomic 212 Sydney, Double Robotics
  • John Jay College Insta-Challenge – VGD, John Jay College
  • Peanutize me! – Ludomade, 20th Century Fox
  • Plum Organics®: Parenting Unfiltered – Something Massive, Plum Organics
  • Carol's Daughter #BornandMade – Love Social, Carol's Daughter
  • Meet Halfway – CP+B LA, Noble People, PayPal, Airbnb
  • Lovin' The Super Bowl – DDB Chicago, McDonald's
  • HUNT the TRUTH Audio Series – Ayzenberg Group, Xbox/343 Industries
  • LEGO Dimensions: The Ultimate Social Media Collaboration – Warner Bros. Interactive Entertainment
  • The Royal Navy Engineers Recruitment Campaign – e3, The Royal Navy
  • #CignaRunTogether at #DisneylandHalf Marathon Weekend – Cigna
  • The First Ever Pinterest Yard Sale – Deutsch, Krylon
  • Two Bellmen – Marriott International, Marriott Content Studio, SubstanceOverHype, Platform Media Group
  • 2015 iHeartRadio Music Festival – iHeartRadio
  • The New Yorker on Social Media – The New Yorker
  • Crossroads Community Street Fare Social CampaignSaatchi & Saatchi Wellness, Crossroads Community Services
  • Love Has No Labels – R/GA, Ad Council
  • RuffLife – breensmith, Friends of Animals
  • Live The Fresh Blade ShaveDollar Shave Club
  • #MyPlayoffsMomentNational Hockey League and Camp Jefferson
  • Lucy The Robot – Atomic 212 Sydney, Double Robotics
  • Netflix Narcos Original Series Social Media Campaign – Mistress, Netflix
  • BLAH Airlines – Eleven Inc, Virgin America
  • Hockey Heaven – Rethink, Molson Canadian
  • My Tales of Whisky Yule Log – Diamond Docs on behalf of Diageo submitted by Hunter PR
  • Content and Media

    Agency of the Year

    Strategy & Engagement

    By Campaign

    By Use of Platform

    By Overall Presence