2010 Mnet Asian Music Awards


The 2010 Mnet Asian Music Awards was the twelfth of the annual music awards in Seoul, South Korea that took place on November 28, 2010, at The Venetian Macao in Macau, China.
The ceremony was marred with criticism and was the first Mnet Asian Music Awards to occur outside of South Korea. 2NE1 took home four awards, the most of the night, including Artist of the Year and Album of the Year. 2PM took home three including the Shilla Duty Free Asian Wave Special Award, as well as rookie group Miss A won Song of the Year for "Bad Girl Good Girl". In total, there were thirty two awards, including awards not given out during broadcast.

Background

The event marked the twelfth of the annual music awards. With its slogan "One Asia", MAMA was broadcast live in China, Japan, Hong Kong and Southeast Asia through various channels, as well as in the US and Canada.
Artists Taeyang, DJ Doc, Gummy, Rain, Hot Potato, Far East Movement, Perfume, I Me, and Chemistry all won awards during the televised broadcast. A VTR of international artists congratulating the event was also shown including Lam Tun, Ho Gu Hua, Hong Ying, Pam Tan, Keri Hilson, and will.i.am. CNBLUE, 2AM, Jo Kwon, Ga-In who also won awards, however, were not broadcast due to lack of attendance.

Winners and nominees

Winners are listed first and highlighted in boldface.
Song of the Year
Album of the Year

  • Miss A — "Bad Girl Good Girl"
  • * 2AM - "Can't Let You Go Even If I Die"
  • * 2NE1 - "Can't Nobody"
  • * 2PM — "I'll Be Back"
  • * DJ DOC - "I Am Who I Am"
  • 2NE1 — To Anyone
  • 2AM - Can't Let You Go Even If I Die
  • BoA - Hurricane Venus
  • Super Junior - Bonamana
  • Taeyang - Solar
  • Artist of the Year
    Best Music Video
  • 2NE1
  • * 2AM
  • * 2PM
  • * Miss A
  • * Girls' Generation
  • 2NE1 - "Can't Nobody"
  • * Epik High - "Run"
  • * UV - "Sorry I Can't Be Cool"
  • * Ga-In - "Irreversible"
  • * Taeyang - "I'll Be There"
  • Best New Female ArtistBest New Male Artist
  • Miss A
  • * G.NA
  • * Nine Muses
  • * Rainbow
  • * Sistar
  • CN Blue
  • * Infinite
  • * Seo In-guk
  • * Teen Top
  • *
  • Best Male GroupBest Female Group
  • 2PM
  • * 2AM
  • * Beast
  • * MBLAQ
  • * Super Junior
  • 2NE1
  • * 4Minute
  • * Girls' Generation
  • * Kara
  • * T-ara
  • Best Male Solo ArtistBest Female Solo Artist
  • Taeyang
  • * PSY
  • * Rain
  • * Seven
  • * Wheesung
  • BoA
  • * Gummy
  • * Lee Hyori
  • * Seo In-Young
  • * Son Dambi
  • Best Dance Performance Best Dance Performance
  • 2PM — "I'll Be Back"
  • * Beast — "Shock"
  • * MBLAQ — "Y"
  • * Shinee — "Lucifer"
  • * Super Junior — "Bonamana"
  • Miss A — "Bad Girl Good Girl"
  • * 2NE1 — "Can't Nobody"
  • * 4Minute — "HUH"
  • * Secret — "Magic"
  • * T-ara — "Bo Peep Bo Peep"
  • Best Dance Performance Best Collaboration
  • Rain — "Love Song"
  • * Hyuna — "Change"
  • * Lee Hyori — "Chitty Chitty Bang Bang"
  • * Narsha — "Bbi Ri Bba Bba"
  • * Taeyang — "I'll Be There"
  • Ga-in and Jo Kwon — "We Fell in Love"
  • * Homme — "I Was Able to Eat Well"
  • * IU and Lim Seulong — "Nagging"
  • * IU and Sung Si Kyung — "It's You"
  • * Jeong Yeob and Seo Young Eun — "Spiteful Words"
  • Best Rap PerformanceBest Band Performance
  • DJ DOC — "I'm Like This"
  • * Epik High — "Run"
  • * Outsider — "Outsider"
  • * Supreme Team — "Dang Dang Dang"
  • * UV — "Sorry I'm Not Cool"
  • Hot Potato — "Propose"
  • * Boohwal — "What Love Is"
  • * CN Blue — "Love"
  • * F.T. Island — "Love Love Love"
  • * TransFixion — "The Shouts of Reds"
  • Best Vocal Performance Best Vocal Performance
  • Gummy — "As a Man"
  • * Jung In — "I Hate You"
  • * K.Will — "Miss, Miss and Miss"
  • * Seo In-Young — "Written as Love, Sung as Pain"
  • * Wheesung — "I Thought of Marriage"
  • 2AM — "Even If I Die, I Can't Let You Go"
  • * 4Men — "I Can't"
  • * 8eight — "Farewell is Coming"
  • * Davichi — "Stop the Time"
  • * Vibe — "Please Come Back Again"
  • Best International ArtistBest Digital Single
  • Far East Movement - "Like a G6"
  • * no nominees announced
  • Park Bom — "You and I"
  • * Jeong Yeob — "Without You"
  • * MC Mong — "Sick Enough to Die"
  • * Monday Kiz — "Scatter"
  • * Supreme Team — "Then Then Then"
  • ;Special awards

    Artist(s) with multiple wins

    The following artist received two or more wins :
    AwardsArtist
    42NE1
    3Miss A
    22PM

    Artist(s) with multiple nominations

    The following artist received more than two nominations:
    NominationsArtist
    62NE1
    52AM
    4Miss A
    42PM
    4Taeyang
    3Super Junior

    Presenters and performers

    The following individuals and groups, listed in order of appearance, presented awards or performed musical numbers.

    Presenters

    Performers

    Controversy

    SM Entertainment boycott

    , one of the largest Korean music agencies, boycotted the 2010 Mnet Asian Music Awards, as they did in 2009. The show was under fire for fairness and employing a "no show, no award" policy where the winner must attend the ceremonies.

    Location

    In addition, Mnet came under criticism because of the date and location of the awards. They were the first Mnet Asian Music Awards to take place outside of South Korea. They also aired on a Sunday, which means performers had to choose between SBS' The Music Trend show or the awards ceremony.