-30-


-30- has been traditionally used by journalists in North America to indicate the end of a story or article that is submitted for editing and typesetting. It is commonly employed when writing on deadline and sending bits of the story at a time, via telegraphy, teletype, electronic transmission, or paper copy, as a necessary way to indicate the end of the article. It is also found at the end of press releases.
There are many theories as to how the usage came into being, and why it is found in North America but not in other Anglophone nations. One theory is that the journalistic employment of -30- originated from the number's use during the American Civil War era in the 92 Code of telegraphic shorthand, where it signified the end of a transmission and that it found further favor when it was included in the Phillips Code of abbreviations and short markings for common use that was developed by the Associated Press wire service. Telegraph operators familiar with numeric wire signals such as the 92 Code used these railroad codes to provide logistics instructions and train orders, and they adapted them to notate an article's priority or confirm its transmission and receipt. This meta-data would occasionally appear in print when typesetters included the codes in newspapers,, especially the code for "No more - the end", which was presented as "- 30 -" on a typewriter.
This begs the question of why the number 30 was chosen by 19th century telegraphers to represent "the end." Folk etymology has it that it may have been a joking reference to the Biblical Book of John 19:30, which, in the popular King James Version, appears as:
"30 When Jesus therefore had received the vinegar, he said, It is finished: and he bowed his head, and gave up the ghost."

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